Removing Your Personal Brand From Your Company
Today, I spoke with Laura Vanderkam, who is a columnist for USA Today, an author and a long-time journalist. She talks about how there are other career options for people these days and how you don’t have to work in a cubicle all your life. If you’re a young professional who thinks they have to …
Personal Branding is Your Secret Weapon in the Battle for Jobs
Today, I spoke with Liz Goodgold, who is a long time branding expert, speaker, author and consultant. Liz provides a great endorsement for the fine art of personal branding 😉 and she also has great ideas around how entrepreneurs can market themselves, as well as how people can become more visible as a corporate employee. …
11/28/08: Personal Branding News and Recommendations
I want to wish you all a happy thanksgiving and would like you to enter my latest contest, when you have a minute. I’m still giving away a few more free books! Other than that, I have a few announcements from my friends and a few new books that I just finished reading.
Friend announcements…
Personal Branding Through the Eyes of a B2B Marketer
Today, I spoke with Dianna Huff, who gives us a unique perspective on personal branding through the eyes of a B2B communications expert, whose been in the marketing game for years. We discuss traditional and new marketing tools that can be used for businesses, as well as individuals, to maximize brand strength. Dianna reminds us …
Grow Your Brand Inside a Company and Then Break Free
Today, I spoke with Peter Kim, whose had a very inspirational career, starting at Puma, then Forrester Research and now he’s broken away to help lead a new startup. I met Peter at the beginning of this year and we finally got around to this interview. Peter shares some great perspectives on what it takes …
What Do Your Google Results Say About You?
I spoke with Paul Dunay last night, who is the Global Director of Integrated Marketing at Bearing Point, as well as a B2B technology marketing blogger. During our call, we talked about people’s Google results and what that says about them. Our conversation sparked this post, which deals with identifying your current “Google results” situation …
Battling Recession 2.0 by Becoming the CFO of Your Brand
Today, I spoke with Kimberly Palmer, who is an senior editor for the U.S.News & World Report. She has a great view on what it takes to be financially competent. I brought her out today to talk about the recession and what we can do as brands, in order to be financially secure and protected …
How to Build Your Brand While Being in a Relationship
Today, I spoke with Brenda Della Casa, who is a dating and relationship expert. We’ve had a discussion about dating, as it relates to personal branding, in the past. Now it’s time to dive deeper into how successful relationships can work, while you are working hard to build your personal brand. It’s not easy managing …
Become a Career Renegade Instead of Being Depressed at Work
Today, I spoke with Jonathan Fields, who is an author, blogger and much more. He just launched his new blog based on his “Career Renegade” book today, in addition to an incredible new eBook called “The Fire Fly Manifesto.” The purpose of this interview is to inspire you to start doing work you love, instead …
Magic Johnson Reinvents His Brand From Basketball to Business
Branding Magic Johnson
When I think of Magic Johnson, the following words come to mind:
Lakers – He took the Lakers NBA team to many championships. Basketball – He played basketball for most of his life. HIV – While playing basketball he was diagnosed with HIV. Philanthropy – He founded the The Magic Johnson Foundation.…