Category: Brand Identity & Self-Discovery

Book ReviewsBrand Identity & Self-DiscoveryeBrandInterviewRelationships & Personal GrowthReputation ManagementSocial Media

Personal Branding Interview: Adam Penenberg

Today, I spoke to Adam Penenberg,who is the author of Viral Loopand has written for Forbes, The New York Times, Fast Company, Inc., Slate, Wired, The Economist, Mother Jones and Playboy. Currently he’s a Contributing Writer to Fast Company.  In this interview, Adam introduces us to the concept of a “viral loop,” and then explains …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewLifestyle & Habit BuildingmanagementRelationships & Personal Growth

Personal Branding Interview: Katherine Crowley and Kathi Elster

Today, I spoke to both Katherine Crowley and Kathi Elster, who are the cofounders of K2 Enterprises and coauthors of Working For You Isn’t Working For Me.  In this interview, they talk about how to get along with your manager, how to deal with it, when to quit your job if you don’t get along …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewLifestyle & Habit BuildingMarketingNetworkingRelationships & Personal GrowthReputation Management

Personal Branding Interview: Frances Cole Jones

Today, I spoke to Frances Cole Jones, who is the author of The Wow Factor: The 33 Things You Must (and Must Not) Do to Guarantee Your Edge in Today’s Business World and and founder of Cole Media Management. In this interview, Frances goes over controlling your reputation, how to sell yourself in any given …

Brand Identity & Self-DiscoveryeBrandInterviewMarketingPositioningPRRelationships & Personal GrowthSocial Media

Personal Branding Interview: Sarah Evans

Today, I spoke to Sarah Evans (PRSarahEvans), who is a public relations and new media consultant at Sevans Strategy, a guest writer for Mashable, a blogger, and more.  I spoke with Sarah because she’s been able to stand out amongst the million other PR people out there.  In this interview, we talk about her personal …

Book ReviewsBrand Identity & Self-DiscoveryInterviewLifestyle & Habit BuildingRelationships & Personal Growth

Personal Branding Interview: Kevin Maney

Today, I spoke to Kevin Maney, who is a journalist at Fortune, The Atlantic, Fast Company and other magazines.  He just released his latest book called Trade-Off: Why Some Things Catch On, and Others Don’t.  In this interview, Kevin explains how convenience and fidelity impact purchasing decisions, products that have succeeded and failed based on …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewLifestyle & Habit BuildingRelationships & Personal Growth

Personal Branding Interview: Gretchen Rubin

Today, I spoke to Gretchen Rubin, who is the author of the popular blog, The Happiness Project and the forthcoming author of the book by the same title.  I’ve spoken to Gretchen before, but this time I wanted to focus more on her book and some new ideas she has for how to be happier.  …

Brand Identity & Self-DiscoveryCommunication & NetworkingInterviewLifestyle & Habit BuildingMarketingRelationships & Personal Growth

Personal Branding Interview: Jim Camp

Today, I spoke to Jim Camp, who is the best-selling author of negotiation books Start with No® and No: The Only System Of Negotiation You Need For Work and Home, and is chairman of Camp Negotiation Systems®.  In this interview, Jim tells us what challenge we all face, what people need to know about how …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingCorporate BrandingeBrandInterviewMarketingRelationships & Personal GrowthSocial Media

Personal Branding Interview: Paul Dunay

Today, I spoke to Paul Dunay, who is an ex-Personal Branding Blogger, author of Facebook Marketing for Dummies and is the Global Managing Director of Services and Social Marketing for Avaya.  In this interview, Paul tells us why the web is the best place for marketing, how he got his book deal by blogging, tips …