Lessons in Personal Branding from Jamie Oliver
Jamie Oliver is more than a bestselling author and television celebrity chef; his website offers numerous strategy and execution lessons for those seeking personal branding success.
The page title on Jamie Oliver’s website says it all: The official site for Jamie Oliver recipes, books & products, products, recipes, and the Food Revolution.
A casual exploration …
When Should You Begin to Write Your Book?
One of my most frequently questions about writing a brand-building book is: “What’s the best time for me to begin to write my book?”
The major options include:
I’m going to start now, and get it written as soon as possible. I’m going to wait until I have signed a publishing contract. I’m going to…Taking Stock Of Your 2011 Branding and Writing Progress
As the Memorial Day weekend approaches, it’s time to take stock of your 2011 progress writing a book to build your personal brand.
In particular, did you make significant progress towards your goal of writing and publishing a brand-building book during the first-half of this year?
The following are some questions to help you evaluate …
Mark Twain’s Advice for Authors Writing Brand-Building Books
Early this week, I discovered a quote by Mark Twain that offers advice and perspective for those who want to write a book to build your personal brand.
Mark Twain’s quote addresses the reason many entrepreneurs fail to accomplish big goals–like writing a book; they have great ideas, but fail to take action.
Why many…Get Help Self-Publishing A Book To Build Your Personal Brand
If you’re an entrepreneur looking for ideas and help in writing and self-publishing a book to build your personal brand: Joel Friedlander’s A Self-Publisher’s Companion: Expert Advice for Authors Who Want to Publish from TheBookDesigner.com is an excellent starting point.
A Self-Publisher’s Companion is an uncommonly useful book about self-publishing from several perspectives:
Decades of…Tips For Writing A Brand-Building Book From Gamestorming
Gamestorming: A Playbook for Innovators, Rulebreakers, and Changemakers, by Dave Gray, Sunni Brown, and James Macanufo, offers numerous lessons and tips for business professionals who want to write a book to build a personal, or corporate, brand.
Gamestorming’s success speaks for itself
Gamestorming appeared less than a year ago–during July, 2010. It currently is among …
Using Evernote to Write Your Brand Building Book
More and more, I’m using Evernote as a writing tool during the 4 steps involved in getting published–or self-publishing–a brand-building book: Planning, Writing, Promoting, and Profiting.
Profit from the cloudEvernote is an excellent example of cloud computing, where files are stored online, on remote servers. Evernote users can create and save notes and notebooks …
Introducing an Even Easier Way to Write Your Book
During the past few years, many first-time authors have used blogs as starting points for writing books that created strong personal brands.
As he described when I interviewed him, soon after Garr Reynold’s began his Presentation Zen blog, it attracted the attention of several publishers, leading to his best-selling Presentation Zen series of bestselling books, …
You Gotta Love… But You Gotta Hate
Have you noticed that there are a lot of “positive-thinking” people out there who can’t acknowledge negative thoughts, concepts, or situations? Wouldn’t we have to call these people naïve, at best ? Energy to create anything requires both positive and negative – just ask a battery.
If it weren’t so “not funny,” I’d almost find …
Look for New Ways to Profitably Sell More Books
Explore opportunities to extend your personal brand and profitably sell more books by looking beyond the obvious, i.e., traditional retail bookstores and sales directly through your own website.
There’s a world of opportunity waiting for you in special sales and specialty markets.
Special sales refers to selling case-lot quantities of books to firms and associations …