Reputation Management Tips From The Brand Known As Andy Beal
Recently, I spoke with Andy Beal about reputation management. In terms of the personal branding process, reputation management falls into the “maintain” bucket. First, you discover your brand (what you represent, are passionate about, etc), then you create a brand online, communicate it to your audience through personal PR and then maintain your reputation. Andy, …
Are YOU Ready to Escape From Corporate America?
Pamela Skillings is an author, journalist, blogger and entrepreneur who spent twelve years working as a marketing executive for major New York companies. In 2004, she realized that corporate life wasn’t working for her anymore. By 2005, she left the world of steady paychecks and free office supplies to launch her own company. She met …
Your Personal Brand Deserves Only The Coolest Career
I recently had the privilege of speaking to Alexandra Levit, who is undoubtedly a career queen in the traditional and new media streams. She just sent me her book, entitled “How’d You Score That Gig?“, which helps you learn more about yourself and about the coolest careers available today. She’s done the research, is the …
How To Find The Perfect Relationship and Your Dream Job
Now that’s a headline to get excited about. Although I cannot provide all the answers in a single post, Shawn Graham’s new book “Courting Your Career” may help you. The same dating game that we all go through is similar to our job search. For you to stay at a company for over a year, …
Is It Possible To Brand Yourself By Accident?
I get a lot of books by authors looking to promote on my blog. Sometimes I receive press releases, or a PR person contacts me without being authentic. When an author contacts me directly, with a personalized message, then I take more interest, especially when they send me a copy of their book. I will …
Soft Skills are Necessary for Personal Branding in Any Work Environment
Gretchen Neels is the president of Neels & Company. Her company is the leading provider of soft skills training to professional services firms, covering all areas of business communications. Gretchen has over ten years of experience recruiting and retaining top talent at a number of prestigious professional services firms, including Bain & Company, Bank of …
Personal Brands Need Personality – Just ask Rohit Bhargava
Rohit Bhargava leads the interactive marketing team at Ogilvy Public Relations Worldwide in Washington DC and is a founding member of the 360 Digital Influence team at Ogilvy. His current list of clients includes Intel, Johnson & Johnson, Lenovo, and Unilever. He authors the popular marketing blog Influential Marketing and will be publishing his first …
An Interview with Marketing Entrepreneur Ian Sanders
When it comes to the internet, you really never know where you will meet and connect with others. As a Tom Peters supporter, I tend to review and comment on his blog from time to time. Through comments on a single post, I met media and marketing entrepreneur, Ian Sanders, who insisted I receive his …
Brand Yourself as a Movie Director: An Interview with Tom Clifford
This is part of my series of posts called “Brand Yourself As.” Today, I decided to interview Tom Clifford, who directs corporate videos. As you can see to stage right, there is a picture of Tom in his director’s uniform (notice the hat). If you have an angle or a unique personal brand, please email …
Economic Recession? Have No Fear Personal Branding is Here
The mainstream media has reported long-term unemployment and talk of an economic recession for the United States. Since this is a blog about personal branding, my goal is to capture any piece of news that may positively or negatively impact your brand now or in the future.
Here are the facts (pain points):
The long-term…