Author: Susan Gilbert

Susan Gilbert uses her laser focus knowledge to coach and provide online marketing and social sharing programs for authors, speaker, experts and small businesses. She is the author and publisher of several books including “The Land of I Can,” and “KLOUT SCORE: Social Media Influence, How to Gain Exposure and Increase Your Klout,” Susan combines online marketing with strategic thinking to create successful programs. Working most often with authors and entrepreneurs, she understands promotion at a personal level as a regularly quoted resource in USA Today, Entrepreneur, Inc. Magazine and many more. Follow her Digital Marketing Tips at her blog: SusanGilbert.com
Relationships & Personal GrowthSocial Media

Reach More Customers Through Authority Marketing

A reputation for brands and businesses have traditionally been driven through word-of-mouth as authority and trust are established. This can explode your conversions like nothing else, and is even more powerful with the use of online tools and social media. In order to effectively reach your customers in a meaningful way it’s important to understand …

Relationships & Personal GrowthSocial Media

Expand Your Personal Brand with Industry Influencers

In order for a personal brand to convert leads into sales, the right marketing strategies need to be in place.

Trust is established through being actively involved with your audience, posting relevant and useful content, and market research. Creating a relationship with influencers in your industry will help accelerate this process.

Authority and influence is …