Is Personal Branding Life?
Our virtual lives and the life we lead in reality are quickly becoming one. Most phones have cameras, some have a video feature and almost everyone you know has a computer with an internet connection. Furthermore, a lot of people have phones, such as the iPhone, that give you access to the internet even without …
Personal Branding Interview: Alan Collins
Today, I spoke to Alan Collins, who is author of Unwritten HR Rules: 21 Secrets for Attaining Awesome Career Success in Human Resources and a former Vice President of Human Resources at Pepsi. In this interview, Alan talks about employee referral programs, how HR has changed over the past decade and some trends to watch …
Is Visibility More Important Than Money?
The cost of content is decreasing, but the importance of content is increasing. Now and in the future, your main differentiator will be your personal brand. Distribution and promotional costs are being reduced in price because of social media tools that allow you to achieve both. More and more people are preaching that “social media …
Personal Branding Interview: Jason Fried
Today, I spoke to Jason Fried, who is the co-founder and President of 37signals. In this interview, Jason talks about how simplicity is so important when it comes to products, his views on personal branding, web 2.0, the future, and more.
Your brand is based on simplicity and your products represent that. Why is simplicity…Personal Branding Interview: Daniel Pink
Today, I spoke to Daniel Pink, who is the New York Times bestselling author of A Whole New Mind: Why Right-Brainers Will Rule the Future, and the author of the new book called Drive: The Surprising Truth About What Motivates Us, which arrives in late December. This is one of his first interviews before his …
Personal Branding Interview: Josh Mullineaux
Today, I spoke to Josh Mullineaux, who is the Director of Marketing and lead business development manager at Unique Blog Designs. Josh and his team have helped a lot of big companies and personal brands build their blog platforms, such as Yahoo!, MySpace, ShoeMoney and I. I’ve been their client for about a year now …
The Personal Brand Marketplace of the Future. Are Your Prepared?
I think it’s an understatement to say the world has changed due to social technologies. If you’ve think you’ve seen it all, you haven’t seen anything yet! Two weeks ago, I gave my top ten personal branding predictions for 2010, which is actually only a month away (pretty scary if you ask me). Those were …
Personal Branding Interview: Scott McGrew
Today, I spoke to Scott McGrew, who has 20 years experience as a television reporter, 10 of them as a technology reporter. His work has been seen on CNN, CNBC, MSNBC and the BBC. He has been nominated for 10 Emmy Awards and reports on technology on the Bay Area’s NBC. In this interview, Scott …
Personal Branding Interview: Pat Olsen
Today, I spoke to Pat Olsen, who is a lead writer for the popular New York Times column, “The Boss” and also writes a 1st-person executive column for On Wall Street and Family Business magazines. In this interview, Pat goes over her writing background, gives journalism advice and more.
What inspired your “The Boss” column…Personal Branding Interview: Penelope Trunk
Today, I spoke to Penelope Trunk, who is the CEO of BrazenCareerist.com, the author of Brazen Careerist, the New Rules for Success, and a top career blogger. In this interview, Penelope tells us about how she started her new company, tips for people interested in building a personal brand, how she’s stood out amongst a …