Personal Branding Interview: Timothy Ferriss
Today, I spoke to Timothy Ferriss, who is the author of the #1 New York Times bestseller, The 4-Hour Workweek, which has been published in 35 languages. His latest bestseller is called The 4-Hour Body. In this interview, Tim talks about the connection between health and career success, how to build a healthier body, and …
Personal Branding Interview: David Siteman Garland
Today, I spoke to David Siteman Garland, who is the Founder of The Rise To The Top, and the author of Smarter, Faster, Cheaper: Non-Boring, Fluff-free Strategies for Marketing and Promoting Your Business. In this interview, David talks about how to grow your brand without spending a lot of money, how to compete with mega …
Personal Branding Interview: Scott Gerber
Today, I spoke to Scott Gerber, who is a serial entrepreneur, angel investor, media personality, public speaker and the most-syndicated young entrepreneurship columnist in the world. He is the founder and CEO of Gerber Enterprises, and the author of the book, Never Get a “Real” Job. In this interview, Scott explains why people can learn …
Personal Branding Interview: C.C. Chapman
Today, I spoke to C.C. Chapman, who is the author of Content Rules and the Founder of Digital Dads. In this interview, C.C. talks about why he wrote his book, how to get your content to stand out in the masses, tips of writing good content, and more.
Why does content rule? What made you…4 Brands Entrepreneurs Need to Build
Entrepreneurs need branding advice more than ever before. I recently wrote a very popular article for Entrepreneur Magazine that received over eight hundred shares on social networks. It was an introduction to personal branding specifically for entrepreneurs. Most entrepreneurs focus on building their corporate brands, and forget about their own. The issue with this is …
Personal Branding Interview: Jennifer Aaker and Andy Smith
Today, I spoke to Jennifer Aaker and Andy Smith,who are the co-authors of The Dragonfly Effect. Jennifer is the General Atlantic Professor of Marketing at Stanford University’s Graduate School of Business, and Andy Smith is the Principal of Vonavona Ventures. In this interview, Jennifer and Andy talk about what the Dragonfly Effect is, how Nike …
7 Personal Branding Predictions for 2011
Every year, since 2007, I’ve made some personal branding predictions for the following year. In 2007, I predicted that we would see a surge in freelancers, which was accurate because 30% of all Americans are free agents now. I also mentioned that our education systems would start teaching classes around the new tools and web …
My Foreward for 30-Minute Social Media Marketing
Below is the foreward that I wrote for Susan Gunelius’s new book, 30-Minute Social Media Marketing: Step-by-step Techniques to Spread the Word About Your Business (McGraw-Hill). She has also released a free bonus chapter that can’t be found in her book.
ForewardRight now, your competitors are using social media tools to advance their personal …
Real-Time Personal Branding
The pace of communication is speeding up every single day, with billions of pieces of content being produced, more people connecting through social networks, and consumers wanting to interact with brands online. There’s no doubt that you have to be on social networks now, if you want to be found, hired, and grow your business. …
Personal Branding Interview: Marcus Buckingham
Today, I spoke to Marcus Buckingham, who was interviewed for the seventh issue of Personal Branding Magazine back in early 2009. I’ve also interviewed his wife, Jane Buckingham on this blog. Marcus is a New York Times bestselling author, international speaker, and consultant. his latest book is called Find Your Strongest Life: What the Happiest …