Author: Pete Kistler

Pete Kistler is a top 5 finalist for Entrepreneur Magazine's College Entrepreneur of 2009, a leading Online Reputation Management expert for Generation Y, one of the Top 30 Definitive Personal Branding Experts on Twitter, a widely read career development blogger for Brand-Yourself.com, and a Judge for the 2009 Personal Brand Awards. As CEO, Pete manages strategic vision for Brand‐Yourself.com, the world's first online reputation management platform for job applicants, named one of the Top 100 Most Innovative College Startups in the U.S. He has won a number of top honors for his writing, presentations and business plans.
Communication & NetworkingLifestyle & Habit BuildingPositioningRelationships & Personal GrowthReputation ManagementSocial Media

How to Use RSS to Strengthen Your Personal Brand

If you were asked point blank, “What current events happened in the past two weeks in your industry?” how would you respond?

By the end of this post, you will turn that question into a serendipitous branding moment. Your answer will be timely, relevant, and put into context of the larger picture.

With competition so …

Communication & NetworkingeBrandJob SearchLifestyle & Habit BuildingRelationships & Personal Growth

Personal Marketing Basics: 5 Tips to Get Started

Hunting for jobs? Here are five foundational tips to get started marketing yourself electronically:

1. Start with the basics. Better understand how to break into your field by reading up on your industry at WetFeet. Search the job boards like Monster and CareerBuilder, as well as niche job search sites like Beyond.com. Use Glassdoor to …

eBrandRelationships & Personal GrowthReputation ManagementSocial Media

Personal Brand Audit: What’s Your Online Visibility Score?

This is the fourth in a series of Personal Brand Audits, where we’ll make sure you’re keeping the touch points of your personal brand effective and up to date. (See Part 1: LinkedIn Audit, Part 2: Facebook Audit, and Part 3: Google Audit).

What is visibility?

The hallmark of a strong personal brand online is …

eBrandRelationships & Personal GrowthSEOSocial Media

Personal Brand Audit: What’s Your Google Score?

This is part 3 in the “Personal Brand Audit” series. Feel free to start at the beginning with Part 1: LinkedIn Audit and Part 2: Facebook Audit.

Google is today’s instant reputation check

Google is how we find out more about people: first dates, business partners, celebrities, clients. It’s fast, easy, and objective. That’s why …

Communication & NetworkingPositioningRelationships & Personal GrowthReputation Management

Personal Brand Audit: What’s Your Facebook Score?

This is the second in a series of Personal Brand Audits (see Part 1: LinkedIn Audit), where we’ll make sure you’re keeping the touch points of your personal brand up to date.

Facebook is a vital part of your personal branding efforts online. If you don’t have a Facebook account yet, start by reading Dan …

Communication & NetworkingJob SearchRelationships & Personal GrowthReputation ManagementSocial Media

Personal Brand Audit: What’s Your LinkedIn Score?

This is the first in a series of Personal Brand Audits, where we’ll make sure you’re keeping the touch points of your personal brand fresh and up to date.

LinkedIn is an absolutely vital part of your personal branding efforts online. If you don’t have a LinkedIn account yet, start by reading Dan Schawbel’s How …