The Power of No
In the current debate on whether to raise the U.S. debt ceiling, you are seeing a perfect example of the power of NO, and how that one word defines the personal brands of people who use it to mean, “No. Absolutely not. Not now. Not ever. Uh-uh.”
Al Dunlap – a famous corporate takeover king …
Who Asks You for Advice?
Being indispensable is a good threshold test for measuring the success of your personal brand. Being indispensable – the right person to answer the question or otherwise direct the action – means you are the ONE, the ONE we count on to get it right or make us right or otherwise make the right thing …
You’re Not Stupid Until
You betray yourself by arguing for the status quo instead of collaborating on something better.
You rebuff a colleague for attempting to help you, because this is how you always do it.
You stick to your routine when you’ve been told to up your game.
There are 60,000 times each day when you have the …
You Aren’t Paid To Hate
My personal brand has three pillars: encouragement, invention and freedom. While I mostly deal in small freedoms – your right to pursue any goal, any career, or engage in nearly any pursuit that brings you success or joy – occasionally it’s imperative that I should weigh in on our larger freedoms: speech, press, privacy, and …
Act Better, Live Better
On Thursday, the Screen Actors Guild Foundation is producing the grand finale of a four-part series on personal branding. After months of smart people sharing wise words about blogs, social media and other tactics to network with employers (in this case: casting directors, producers, directors and development executives), about 200 people are gathering in the …
One Perfect Way To Open A Meeting
What’s the one thing you can say to immediately get everyone’s attention, and focus them on working together to get results in a meeting? Well, it’s not one thing actually. You’ve got three ways to get any meeting started on the right track.
A Startling Statistic A Dramatic Quote A Success StoryYou might have …
Do You Exist?
Search engines are doing an ever better job of customizing search results based on the prior behavior and preferences of the user. So, if you like YouTube and you rarely have clicked through onto MySpace, then the MySpace presence of people and things will simply not exist for you. That is, MySpace results for the …
Outrageous Things People Do For Work
Last Saturday I spoke to the most intelligent audience I’ve ever had: Harvardwood screenwriters. The group’s members are a Harvard meets Hollywood mash-up. You know, Conan O’Brien, Natalie Portman and 80% of the people who write Thursday night sitcoms on NBC. At least, those are the icons of achievement for this audience.
Smaller odds?You’d …
Something Is Missing
Checked my email on Sunday night. Which of these email messages mean anything to me?
Tires for Sale VA Loan Review Fly a Private Jet Enlargement Salma Hayek Weight Loss Yoshiblade Walk-in Tub Prince Ahmed Karim CBAtabanswernetworkThe last one. The others are spam. The last one is from my answering bureau, the one that …
Experiment
A lot of what I do doesn’t work. It’s been part of my job description for a long time. It started when Bob Polik the incredibly kind Vice President of Marketing who was my first boss in corporate took me in and tried to reform me from the life of an advertising agency executive.
Make…