Author: Kristen Fischer

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Use Your Personal Brand to Overcome Horrible Bosses

I recently watched the movie “Horrible Bosses,” a comedy about three friends that inadvertently stumble upon the idea to…well, kill their bosses. While the premise hopefully isn’t realistic for you, I was intrigued by one scene that I believe shows how important personal branding is.

In the beginning of the movie, Jason Bateman’s character Nick …