3 Ways to Avoid Job Search Scams
Sometimes the promise of easy money can make us do crazy things.
Liz is a (hypothetical) long-term job seeker. One day, she comes across an email from a man claiming to be a recruiter for one of the biggest companies in her industry. He explains he saw her LinkedIn profile and thinks her qualifications would …
4 Personal Branding Tips from Beyoncé
Whether you love her or hate her, there’s no denying that Beyoncé is a personal branding goddess.
Throughout her career, whether it was good press or bad, she stuck true to her brand and built it into one of the most consistent and credible personas in the music industry. When she encountered mistakes, she knew …
Why Hiring an Assistant Could Save Your Personal Brand
There’s a defining time in every well-maintained brand when it becomes so popular and respected that you have to ask yourself, ‘Can I continue doing this alone?’
If your answer to the above question is no, and you continue chugging along solo, you could reach a plateau in your personal brand that eventually leads to …
4 Tips for Crafting the Perfect Elevator Pitch
Imagine yourself as a recruiter at a networking event.
It’s in a behemoth of a room and there are hundreds of eager job seekers clamoring for your attention.
You talk to person after person after person for hours at a time about a similar topic, getting handed resume after resume until they start to form …
4 Tips For Worry-Free Webcam Interviewing
If a company said 15 years ago that they conducted interviews remotely through a camera in your computer, you would have thought you were applying to Hogwarts.
Now, webcam interviewing is becoming a mainstream method of recruiting — saving employers both time and money while still giving them (almost) all the information they need to …
3 Tips for Networking with Business Cards
It doesn’t matter if you’re looking for a career or operating a company, business cards are a critical part of branding yourself.
If you don’t have some already, think of them as miniature resumes — giving the recipient a glimpse into who you are and what you might be able to offer them. Although they …
Maintain Your Brand When You’re at Your Lowest
Sometimes, life just isn’t fair.
You could be at the top of the world one day, only to have a tragic event or accident send you spiraling down into a pit of nothingness.
If it has happened to you before, you may think your personal brand is the last thing you need to worry about. …
4 Ways To Avoid Letting Fear Control Your Career
For some people’s careers, fear is public enemy No. 1.
They overanalyze even the most minuscule of details, are afraid of speaking their mind, and never try to take that next step in career advancement.
If this sounds like you, then stop settling for mediocrity and confront your fear head-on. Next time when all you …
3 Ways Introverts Can Boost Their Personal Brand
Picture, for a second, a man. He is not very outgoing. Pretty reserved, actually; he spends a lot of time alone. When in crowds his mind gets jumbled, and his heart starts beating just a little faster. The man knows of his true potential, but can’t even begin to think about carrying out the steps …
4 Ways to Tell If Your Personal Brand is in Danger
Your personal brand is similar to that of a bonsai tree — you must regularly maintain and care for it, lest it will die.
Many people care greatly for their personal brands, but even the greatest influencers have experienced problems with their brand at multiple points in their careers. But if you know how to …