Personal Branding Tips For Executives In “Boring” Industries
Building a personal brand is all about capturing attention. If you work in a “boring” industry, it can be tough to communicate the key benefits that differentiate you from competitors. Especially when you work in an industry that’s not usually the topic of conversation or trending on social media.
Take the VoIP industry, a very …
4 Ways to Increase Customer Renewals
American companies lose nearly $140 billion annually to avoidable customer churn — that’s a number that would be frightening if it didn’t make so much sense. Businesses lose customers all the time, and it’s not always for good reasons.
Regular customer renewal is critical to business. It’s no secret that taking on a new customer …
How to Make a Logo that Perfectly Matches your Brand
You may know this already, but your company logo is the beating heart of your brand. Your rivals, leads, and customers will judge your business with your logo. So, it has to be perfect. The question is, how do you create a perfect one in the first place? In this post, you will get all …
How to Use Email Software to Immediately Boost Your Email Efficiency
A lot of time is wasted on email management all over the world. In fact, The Radicati Group estimates that we sent 281+ billion personal and professional emails per day in 2018, so it’s little wonder that a large percentage of American professionals’ days are spent reading and answering emails.
But Right Inbox can help …
5 Creative Communities That Can Help You Level Up Your Skills
Fertilizer is to plants what community is to creative professionals. With enough time, water, and sunlight, they grow themselves. But sprinkle on some peer feedback and support, and they grow faster and bigger than ever.
Not long ago, finding that community was no easy task. To spot one that specialized in your medium, you had …
4 Ways to Plan for Your Business in 2020 and Beyond
In business, planning for the future is as difficult as it is necessary. Branding your business, just like building your personal brand, means you have to think about the long term. What works in establishing your brand today might feel stale tomorrow. It’s impossible to know what the coming year might hold for your company …
She’s Using Sassy Facebook Posts To Market Her Accounting Firm
Rachel Michaelov is on mission build her accounting business into a multi-million dollar enterprise. You’d think accounting is boring, but Rachel’s Facebook posts, punctuated throughout the day with color and vibrancy show that she sees accounting quite a bit differently.
I was clued into Rachel by Ramon Ray an entrepreneur and producer of the 14th …
Direct Response Marketing Amplifies Social Media Results
Social media has always been a strange marketing channel. On one hand, Facebook gave businesses a unique ability to find their markets and build relationships. No other marketing tool has been able to reach such large numbers of people and allow businesses to maintain a long-standing connection with them. Despite the ability to enact some …
Branding yourself during a job interview – what should you know?
Job interviews can trigger a lot of stress, especially if you don’t have that much experience with them. While you might be properly qualified for a certain position within a company, if you don’t do well at the interview, you won’t be able to land that job.
But what exactly can you do to increase …
How to Apply a Procurement Strategy to Your Personal Life
How do you decide what to buy and when to buy it? Odds are high that it comes down to two major factors: need and price. You know when you need to get something new, and you know what price works for your budget — but is that enough?
You may default to big-box stores …