Building Your Personal Brand with a New Company
As a newcomer to an organization, there are always obstacles to hurdle; learning names, where to put out-going mail, possibly even how many creamers the boss likes in their coffee. As time passes you learn names and develop your skills. The real key to your success, though, is distinguishing yourself from everyone else.
1. Know…Building Relationships Organically – Part 2
We started this series last week by exploring the concept of building relationships organically, the natural way nearly all of us follow when we aren’t trying so hard to get something.
Without thinking about it, we do go through an instinctive process of connecting, conversing and converting. We connect with the people …
5 Ways to Classify Your Brand Using a Media Personality Scale
If you are like me and pick up your remote to watch…I mean flip through…reality trash television to find something decent on TV, you will probably notice a SLEW of talk show hosts and other personality-driven shows. It seems like every other channel has some form of chat or strong personality.
Some of these hosts, …
Personal Marketing Basics: 5 Tips to Get Started
Hunting for jobs? Here are five foundational tips to get started marketing yourself electronically:
1. Start with the basics. Better understand how to break into your field by reading up on your industry at WetFeet. Search the job boards like Monster and CareerBuilder, as well as niche job search sites like Beyond.com. Use Glassdoor to …
Get Really Personal with Your Personal Brand
You might not be the offspring of Trump, Branson or Vanderbilt, but you do have a personal brand legacy. Consider your heritage: your parents, community, region, country, culture and ancestry. Pegging to your authentic underpinnings, which is your brand DNA, might be the platform you need right now, as you define the constellation of characteristics …
Personal Branding Interview: Dharmesh Shah
Today, I spoke to Dharmesh Shah, who is a co-founder at Hubspot and co-author of Inbound Marketingting: Get Found Using Google, Social Media, and Blogs. In this interview Dharmesh goes over what inbound marketing is and how it differs from outbound marketing, results he’s seen from pushing content out through social media tools, and more.…
10 Ways to Get Fired For Building Your Personal Brand
For all of you employed readers, this post is directed at you because I wouldn’t want you to become unemployed, as you build your own personal brand. Branding has become very personal these days and the relationship we have with our companies is changing very fast, so I think it’s important to focus on what …
Brand Advocate Numero Uno
I’m often asked in workshops, “who needs to be my number one brand advocate?” The guesses range from my current supervisor, a trusted mentor, a current client or a leader in the industry. Some, even after going over the ”18 Critical Connections You Need to Know” still ask, “is there one that stands out as …
The Unintentionally Successful Accidental Personal Brand
For most people there is one path to recognition, status and authority—slaving away, day in and day out, mastering a craft, drawing attention to achievements, and hoping that one day all that hard work will coalesce into a recognized personal brand. There is, however, the exception: the Accidental Personal Brand. This is the person who …
Bridge Web 2.0 Generation Gap and Engage
Now that the economy is beginning its slow uphill climb, boomers are beginning to think about retirement and the cycle of hiring entry-level talent is beginning again. Yet, a lot has changed in these past months and as any hiring manager can attest to, the Millennial Generation is like no other.
Many hiring managers are …