8 Ways to Build a Solid Referral Program
Many successful businesses are built on the backs of solid, scalable referral programs. These enterprises don’t always make headlines and may not even have great name recognition, except among those lucky enough to be referred.
But they succeed all the same because their referral programs are powerful, cost-effective lead-generation channels. Unlike the mass media advertising …
Strengthen Your Branding with CRM Software
Any business owner will tell you. Customer service is everything.
A satisfied customer isn’t just an ongoing source of revenue. They can also help grow your business by spreading positive word-of-mouth. By the same token, an unsatisfied customer can easily damage the reputation of your brand. One negative social media post can make others skeptical …
Mastering the Art of Networking: A Professional’s Guide
Mastering the art of networking will do more than bring your brand an immediate bump in business. As you network, you’ll develop connections and find mentors who’ve gone before you. The best way to master the art of networking is by embracing the spirit of the endeavor. The goal isn’t just to line your own …
Personal Branding for Resumes: A Simplified Guide
Nowadays, personal branding isn’t just limited to businesses and establishments. Resumes require personal branding now, too — especially since digitalization has become a significant player in most industries. And since almost everyone’s online now, you have to work harder and smarter to establish yourself in a vast sea of competition.
If you’re looking to give …
7 Tips to Help You Network More Effectively
No man is an island, as the saying goes. Well, neither is a business! For your business to be successful, you need to build relationships with people. It’s those connections that can help you get leads, attract paying customers, and propel your company to success. To be successful, you should know how to network in …
How To Boost Your Brand Identity With SEO
Search engine optimization (SEO) is an important factor for boosting your brand identity. In years gone by, SEO comprised little more than mentioning a brand name repeatedly on any landing page. Search engine algorithms have since evolved into complex, smart tools that deliver enhanced search result ranking and brand awareness.
A skilled brand manager and …
7 Careers to Pursue with Your Communications Degree
It’s an old, well-worn joke by now: “A communications degree? What can you do with that?” Well, as it turns out…a lot. There has never been a better time to pursue a degree in communications.
Why? Because our interconnected society relies on communication more than ever.
Today’s world relies on information from big data to …
Advice from Personal Branding Pro, Jason Hennessey
Whether you’re launching a business or embarking on the next chapter in your career, you’ll want to think about branding. It’s become essential, especially in the era of the Internet, social media, and the 24/7 news cycle. To be sure, you’ll find it tough to achieve genuine success (or build a company) without an understanding …
8 Simple Ways to Improve Your Freelancing Skills
For most of us, 2020 was one of the worst years of our lifetime. However, 2020 also gave rise to an unprecedented boom in freelancing. With an increasing number of highly qualified and skilled people losing jobs, freelancing began emerging as the single most popular way to earn money while ensuring a steady income.
While …
4 Best Practices To Help Digital Marketers Work From Home
The current pandemic caused severe economic effects. Businesses of all sizes suffered and some had no choice but to declare bankruptcy and close their doors permanently. Or, they had their workers work from home.
Amidst this unfortunate situation, one of the businesses that continues to thrive is digital marketing. And perhaps one of the main …