What You Don’t Know About Yourself is Shocking


This coming weekend, I give the only personal branding boot camp on campus at UCLA.
There might be a seat or two left, so if you are in Los Angeles, you might want to come. Why?

If you have failed to get the job you love or you are failing in the career you thought you would love, there’s only one reason. You lack the one thing that flips the switch of real, deep, sustainable success. That one thing is personal intelligence.

Sure, in camp we’ll go over the amazing new changes on LinkedIn, Instagram and the social media you’re probably stabbing at for several years now.  I say stabbing, because most people are killing their careers and their future relationships by what they post. And, I don’t mean killing as in “you’re killing it.” I mean you are either dying by a thousand paper cuts or doing more direct and severe damage with your pics and posts.

It’s not the obvious ones, like pics of your dancing with a bear naked in Cabo. Take those down.

What’s killing your career is the lack of deep insights about yourself. And, how the lack of that shows up in your pics and posts.

Your lack of empathy, sympathy and congratulation is shocking.

No, not for other people. For yourself. Think of that the next time you look at a keyboard and see ESC. Think: Empathy, Sympathy and Congratulations for yourself.

ESC – “escape” is what personal intelligence is.

To be successful, you must escape from the judgment of others. Escape the old messages and unfair expectations pressed upon you.

It’s shocking, isn’t it? That you successfully went to school, or maybe dropped out, and got into the working world, or maybe have not, all without a single day devoted to getting to know who YOU really are and what YOU really want.

So, I’ll be at UCLA this weekend, October 18 and 19, with my campers in a safe and nourishing place, to lead that discovery and watch success being birthed.

It’s a big highlight of my year. I am so thrilled and beyond honored to say to my campers: the next phone call you get can change your life. So, it’s worth the time to know what you want. As the Spice Girls and I say: what YOU really, really want.