You Say You Do But You Don’t
When it comes to hiring you, CMO Laura Ching from TinyPrints.com says it all in Sunday’s New York Times:
“One of the hardest things to screen for is adaptability – just being able to go with the flow…things move so fast. You can come in and this is what the job description says today, but …
Help… I’m in the Dark!
Who was the idiot who coined the expression, “Get it right the first time?” How many of us ever get it right the first time? One of the “laws of achievement” is that we’re not supposed to get it right the first time. When we work hard at something and fail (get the wrong results), …
Successful Brands Take Risks
If you have to know it in order to do it, you’ll only do what you know – and never will you grow.
Today, more than ever, we all need to anticipate the future and take strategic risks to thrive in a world that offers limited jobs, but “unlimited opportunities.” How many streams of income …
Watch Your Language!
Words are powerful, and whether you utter them aloud or to yourself, they create emotion. They determine how you and others feel. I’m sure you have heard the saying, “Sticks and stones will break your bones but names will never hurt you?” Don’t believe this for a second. There are more people lying on a …
Personal Branding Pledge for 2011
This is my year.
This is the time when I re-launch my life.
I blast away to my dreams and my visions.
I leave behind ties that bind me for no reason.
This is the season of my greatest leap forward, into my zone.
I decide who I am and how I want to be …
ARC: Awareness and Respect (build) Character
Am I a grumpy old man at age 58? Am I feeling like Rodney Dangerfield who “never got any respect?” Am I old-fashioned and, as Jethro Tull might suggest, Living in the Past? My questions have to do with, what I perceive to be, a lack of respect in America today.
I am sitting in …
Did You Get What You Wanted?
Successful personal brands spend much time exploring their psyches and behaviors to arrive at a position that will be enduring, profitable, and satisfying. After all, your brand must be authentic, easy to communicate, and welcome in the tribes you select to lead or at least be among. A personal brand must embrace who you are …
2011: What’s In Store For You?
In a recent survey, over 60% of those questioned stated that they made New Year’s Resolutions and some 97% admitted they never keep them. Mark Twain said, “New Year’s is a harmless annual institution, of no particular use to anybody, save as a scapegoat for promiscuous drunks, friendly calls, and humbug …
A “Worthy” Brand
Most likely, the reason you are not achieving all the success you want and deserve is because you don’t “feel worthy” of that success. Now before you dismiss this statement as new-age, psychological nonsense, please stick with me for a moment.
We’re not worthyPersonal branding is the process of creating your unique name and …
Where Have All the Elves Gone?
I had plenty of “they should get coal in their Christmas stockings,” thoughts when it comes to customer no-service at Macys, Bloomingdales, Mercedes Benz, and the City of Beverly Hills with its pothole on Sunset, as I was attempting to finish my holiday shopping on Sunday. I started out with a reasonable budget of money, …