Seth Godin’s 7-Point Guide to Bootstrap Your Personal Brand
Seth Godin is perhaps one of the most widely read marketers in the world, and with good reason. His long string of best-sellers have been pushing the envelope in marketing for decades.
Today we’ll extract some key lessons from his hit “The Bootstrapper’s Bible,” and apply them to your personal branding efforts. In the simplest …
Steve Pavlina’s 5-Point Guide to Achieving Your Personal Branding Goals
This week we’ll work on more effectively achieving your goals as you build your personal brand. Helping us today is personal development guru (and a top personal role model) Steve Pavlina, who is widely recognized as one of the most successful personal development bloggers on the web, attracting over two million monthly readers to his …
4-Step Personal Brand Promise Checklist
These four questions are a great way to hone in on the value you provide, and ensure that your network’s perception of you aligns with your perception of yourself. Once they are the same, and you are delivering on your brand promise, I guarantee you will start attracting more opportunities into your life. I believe …
8 Tips for Attorneys to Build Your Personal Brand
A lot of people think personal branding is only useful for celebrities. But anyone can benefit from it to articulate their strengths, differentiate their unique value and leave a lasting impression that wins clients and new business (if you’re new, start with the personal branding worksheet). Today we’ll take a look at some tactics attorneys …
10 Pearls of Wisdom From Keith Ferrazzi, Networking Ninja
There are hidden opportunities waiting to be accessed in everyone if you just tell them where you’re headed and what you want to achieve. In that vein, today I’d like to share ten networking tips from my personal business hero, Keith Ferrazzi, to help you achieve your goals.
If you aren’t clear about your own …
MSNBC Misunderstands Role of Social Media in Job Search
Last week, MSNBC published an article called “Social Networking seldom gets new grads hired.” It argues that social media is not an effective way to land a job. However, it truly only makes the case that many people aren’t taking advantage of the tools available to them.
The article misses the point about how social …
Twitter Personal Branding Checklist
This is adapted from the eBook, From Tweet to Hired: How to Leverage Twitter to Advance Your Career, which includes contributions from Dan Schawbel and Gary Vaynerchuk.
You have a Twitter profile that strengthens your personal brand. And your bio and background image exude your core values and align with your career goals. You’re growing …
Create Evangelists for Your Brand on Twitter
How to Create Evangelists for Your Brand on Twitter
This is adapted from the eBook, From Tweet to Hired: How to Leverage Twitter to Advance Your Career, which includes contributions from Dan Schawbel and Gary Vaynerchuk.
So you have a Twitter profile that strengthens your personal brand. And your bio and background image exude your …
7 Tips to Boost the Clarity of Your Personal Brand
Whether they’re right or not, people form impressions of your personal brand based on the way you write – from emails, to web profiles, to proposals to cover letters. Today we’ll go over seven tips to improve your writing skills.
Impressions form fastReaders assume that if your…
Writing is sloppy: You don’t care about…Metrics to Measure Your Personal Brand
How well branded are you? One way to find out is to use metrics – something you can measure against.
The metrics below don’t necessarily measure how effective your personal brand is (go to a personal branding consultant for that), but they do measure your online visibility and engagement.
1. Do a Google search for …