Are You Vomiting Through Social Media?
When writing your blog, participating in social media, or just communicating (period), it is important to remember that your readers and participants are consuming your data. There is plenty of regurgitation happening on the Internet… an idea is started on one end of the world and re-written hundreds of times (even thousands of times). Where …
Defining Your Assets and Competitive Edge for Your Brand
I’ve written before on how to discover your personal brand, but in this post I’ll take it a step further by discussing defining your assets and competitive edge – particularly during a job search.
Another way to think about assets and competitive edge is your unique selling point(s). What makes you better than your competition? …
Cup of Coffee to Rocking the World
Certified LinkedIn rock star, Mike O’Neil is at it again. His second book, Rock the World with Social Media is about to be released and, like his first book, Rock the World with Your Online Presence, this one is co-written with diva, Lori Ruff. When these two get together, it’s like watching Pete Townsend smash …
What Stops You from Being Yourself?
An insightful elementary teacher noticed our daughter had matching socks and called us into the school for a parent-teacher meeting. He told us she was changing, not participating in class, and developing an attitude. He knew our daughter as a creative, non-conforming spirit who dressed unconventionally, never wore matching socks, and participated enthusiastically in learning.…
Twitter Personal Branding Q + A #8
Answers to some of the latest questions people are asking on Twitter about personal branding.
Chris Gillis, @thechrisgillis, twittered: Do you recommend that a personal account be used to communicate on behalf of a brand on a FB page? Or just the official page?
Jacob Share, @jacobshare: The best scenario, both for a company and …
5 Easy Steps for Networking Like a Pro
Networking can be a vital way to build contacts and grow your clientele. No matter what you’re looking to do with your personal brand, growing and nurturing your network will help you get there.
To network like a pro, I’ve broken down the vague task of “networking” into five easily executable steps:
Networking stepsStep …
A Cup of Coffee to Taking a Step Back
For those who are persistent and driven to reach their goals, the constant launch and unveiling of Today’s-Hottest-Wow-Oh-My-God-This-Is-The-Next-Greatest-Thing-That-Will-Replace-Everything-You’ve-Just-Mastered-And-If-You-Don’t-Switch-To-It-By-Tomorrow-At-This-Time You-Will-Become-Completely-Irrelevant tools, it’s easy to forget that you’ve come a long way, baby. (Quick – what brand did that 1970’s slogan sell?)
After relentlessly working on your personal brand for weeks upon months – and for some, …
Discover the Real You
When was the last time you had a long talk with yourself? Maybe it’s time to get reacquainted. The first step in personal branding is self-discovery. In the hustle and bustle of daily life we can easily forget to focus on who we are and what is really important. Perhaps it’s time to discover, or …
Why Should an Entrepreneur Brand Themself?
As I write articles on how an entrepreneur should brand themself, I’ve been receiving questions on WHY an entrepreneur should focus on personal branding. Here are some of the reasons why every entrepreneur should focus on personal branding:
Why brand yourself?You are the face of your brand/company
As an entrepreneur, you are the main …
Twitter for Sports Stars: 5 Simple Rules To Follow
“Saying something stupid on Twitter is like making embarrassing remarks when your microphone’s still on – you only do it once.” Emma John
“…Players need to realize saying something on Twitter is the same as saying it to a reporter…” Gregg Rosenthal
If you follow any major sport, you know of at least one incident …