10 Tips for Reacting (or Not!) to Bad Brand Publicity
Bad news travels fast. What ONE tip would you give an entrepreneur who just spotted some bad brand publicity?
The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only nonprofit organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual mentorship …
Personal Branding Weekly and Social Proof
EDITOR’S NOTE: First things first – Happy Veteran’s Day! A veteran is someone who, at one point in their life, made a blank check payable to ‘The United States’ for an amount of ‘up to and including my life’… I’m proud to be an American and to have known some of the …
Why Humility Is Attractive And Why Arrogance Is Not
If your elevator pitch is like most, it’s actually repelling people who could become friends, customers, or colleagues.
Earlier this month, I went to a private dinner/event hosted by a friend who is a best-selling author. Twenty people from various industries attended.
After some initial mingling, each person had to describe themselves to the group …
Never Negotiate for Yourself
There is a simple reason for why you should never negotiate for yourself. It’s too hard to be objective. I’m suggesting you think like an agent.
It’s much easier to ask for what you want when you are negotiating for a 3rd party. Even if that third party is your pet goldfish.
Why a 3rd…Recipe For Success: Love What You Do!
I have been in the small business world for several decades as an educator, sales professional, entrepreneur. At many points, we face challenge, failure, triumph and success. One driver of perseverance, I have observed in those that endure and thrive, is a passion and deep belief in what they do, what their calling is and …
5 Easy Ways To Make A Great First Impression
What you say is often not nearly as important as how you say it. Most people underestimate the importance of making a positive first impression, while they overestimate their present ability to do so.
When you meet someone for the first time in any setting, your initial goal should be to appear trustworthy, likable, confident, …
Say, Show, Repeat: Personal Branding Secret Sauce
The purpose of your personal brand is to communicate with your target audience — potential clients, employers and people who might be able to refer you to them.
And, doubtless, you’ve taken time to think long and hard about who your audience is, how you can help them and why they should choose to work …
Answering The Question Behind The Question
Have you ever been asked a question that is really asking something else.
The answer is YES!
We all have. In fact, we both ask and answer questions every single day that are really addressing something else.
A wife might ask her husband if she looks nice… when really, what she wants to know is …
How To Choose Your Personal Brand – Part I
Do you have your basics covered?
If you’re just getting started with personal branding, here’s what you need to keep in mind as you design your brand.
If you’ve already chosen a personal brand, use this guide to make sure you haven’t missed anything, or perhaps to realize that you can get better results with …
Personal Branding Lessons from the Presidential Debates
Although we’re led to believe the presidential debates are simply a forum for candidates to express their beliefs and policy ideas, much of what you hear from the candidates is pre-planned and rehearsed. In short, a lot of what you see can be chalked up to branding.
When it comes to personal branding, both verbal …