Personal Branding Weekly – 29 April 2013

It seems that more people are using the buzz words “personal branding” as describing it as designing your brand or perhaps the visual imagery of your brand. Personal branding is so much more than that and foundational to it is discovering your actual brand.

We hope this week’s articles help you in the discovery process:

And, Earth Week wouldn’t be complete if we didn’t have a healthy discussion about “greenwashing” and what that could mean to not only business but personal brands.

This next week we look forward to insights from:

The Chamber of Commerce

The Young Entrepreneur Council

As well as some great insights from our thoughtful and experienced author team.

A special congratulations to Elinor Stutz whose book, “Inspired Business” will be available in a couple of weeks!

Author:

Maria Elena Duron, is managing editor of the Personal Branding Blog, CEO (chief engagement officer) of buzz2bucks– a word of mouth marketing firm, and a professional speaker and trainer on developing social networks that work. She provides workshops, webinars, seminars and direct services that help create conversation, connection, credibility, community and commerce around your brand.  Maria Duron is founder and moderator of #brandchat – a weekly Twitter chat focused on every aspect of branding that is recognized by Mashable as one the 15 Essential Twitter Chats for Social Media Marketers.

Picture of Maria Elena Duron

Maria Elena Duron

Maria Elena Duron, is managing editor of the Personal Branding Blog, CEO (chief engagement officer) of buzz2bucks– a word of mouth marketing firm, and a professional speaker and trainer on developing social networks that work. She provides workshops, webinars, seminars and direct services that help create conversation, connection, credibility, community and commerce around your brand.  Maria Duron is founder and moderator of #brandchat- a weekly Twitter chat focused on every aspect of branding that is recognized by Mashable as one the 15 Essential Twitter Chats for Social Media Marketers.

TRENDING AROUND THE WEB

Virginia’s mandatory one-hour daily limit on teen social media use was struck down by a federal judge less than two months after it took effect, and NetChoice’s First Amendment win over Virginia’s usage caps could stall similar bills in other statehouses that would have limited how publishers reach younger audiences.

Virginia’s mandatory one-hour daily limit on teen social media use was struck down by a federal judge less than two months after it took effect, and NetChoice’s First Amendment win over Virginia’s usage caps could stall similar bills in other statehouses that would have limited how publishers reach younger audiences.

The Blog Herald

Psychology says people who apologise constantly for small things aren’t overly polite or neurotic — they often learned as children that keeping everyone else comfortable was their job, and that any tension in the room was somehow theirs to fix

Psychology says people who apologise constantly for small things aren’t overly polite or neurotic — they often learned as children that keeping everyone else comfortable was their job, and that any tension in the room was somehow theirs to fix

The Vessel

People who grew up in the 1970s often weren’t taught to name what they felt — which may be why so many of them still find action easier to offer than words

People who grew up in the 1970s often weren’t taught to name what they felt — which may be why so many of them still find action easier to offer than words

Global English Editing

Podcast advertising rates are climbing and YouTube just doubled its monetization bar – here’s why that might not be a coincidence

Podcast advertising rates are climbing and YouTube just doubled its monetization bar – here’s why that might not be a coincidence

The Blog Herald

“I’m sorry you feel that way” sounds like an apology, but research breaking down what makes an apology actually work found that phrases which avoid naming the offense or taking responsibility for it are consistently rated as less sincere, regardless of how sorry the tone sounds.

“I’m sorry you feel that way” sounds like an apology, but research breaking down what makes an apology actually work found that phrases which avoid naming the offense or taking responsibility for it are consistently rated as less sincere, regardless of how sorry the tone sounds.

Global English Editing

Arkansas’s own Democrat-Gazette is among nearly 400 local newspapers now suing OpenAI and Microsoft over claims their articles were scraped without permission to train ChatGPT and Copilot, and the case could set the terms for whether smaller blogs and digital publishers ever get compensated when their content trains someone else’s AI.

Arkansas’s own Democrat-Gazette is among nearly 400 local newspapers now suing OpenAI and Microsoft over claims their articles were scraped without permission to train ChatGPT and Copilot, and the case could set the terms for whether smaller blogs and digital publishers ever get compensated when their content trains someone else’s AI.

The Blog Herald