How Secure is Your Online Brand?

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Have you ever gone to sign up on a website with your typical username, only to find that it’s been taken already?

As someone who cares about their online brand, it’s probably important to you to claim your username on several sites across the Web to ensure you can connect with individuals on various platforms.

Claim your name

This task can be daunting. But you don’t want someone else taking your username, do you?

KnowEm: Secure Your Brand or Online Identity on Social Media

According to their website, “KnowEm allows you to check for the use of your brand, product, personal name or username instantly on over 470 popular and emerging social media websites. Grab your name and secure your brand before someone else does.”

How does it work?

Simply type in your username, full name, or online identity to reveal where your name is currently being used across the web. Once the results are in, you can choose which available sites to go ahead and secure your username on. You also have the option of paying KnowEm a fee to do it for you.

The first search KnowEm does is with the most popular social networks: Facebook, Flickr, MySpace, YouTube, Digg, FourSquare, etc. Underneath the most popular is the option to “Check more social sites.” From there, the sites are broken down into different categories, including:

  • Blogging
  • Bookmarking
  • Business
  • Community
  • Design
  • Entertainment
  • Health
  • Information
  • Microblogging
  • Music
  • News
  • Photo
  • Tech
  • Travel
  • Video

What a comprehensive list of personal branding sites from across the Web! Sure, you could probably try to grab your name on each site individually, but wouldn’t checking out this tool be much easier?

Picture of Heather R. Huhman

Heather R. Huhman

Heather R. Huhman is a career expert and founder & president ​of Come Recommended, a career and workplace education and consulting firm specializing in young professionals. She is also the author of#ENTRYLEVELtweet: Taking Your Career from Classroom to Cubicle (2010), national entry-level careers columnist forExaminer.com and blogs about career advice at HeatherHuhman.com.

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