Dan Schawbel

Dan Schawbel is the leading personal branding expert for Gen-Y. He is the author of “Me 2.0: Build a Powerful Brand to Achieve Career Success (Kaplan, April 2009).” Fast Company calls Dan a “personal branding force of nature” and BusinessWeek considers Dan to be “a leading voice in the area of personal branding.”

Presently, Dan is a Social Media Specialist at EMC Corporation, which is one of the leading technology companies in the world. He has helped revolutionize the way EMC communicates and collaborates with all stakeholders. He has spearheaded the company’s Twitter, Facebook, social media press release/newsroom, social bookmarking and blogging strategy in the past year.

Dan has introduced a whole new generation to personal branding, as he opens up new opportunities and strives to elevate the practice. His Personal Branding Blog® is consistently ranked in the top 100 marketing blogs in the world by AdAge, and has achieved syndication from Forbes, Reuters, Hoovers and the Chicago Sun-Times. Dan publishes Personal Branding Magazine®, is the head judge for the Personal Brand Awards® and directs Personal Branding TV®.

Dan is a featured contributor to Mashable.com, the world’s largest blog focused exclusively on web 2.0 and social networking news and a Technorati top 15 blog in the world. He’s also interviewed over 100 successful business people and celebrities, such as Marcus Buckingham, Gary Vaynerchuk, Gina Bianchini, Om Malik, Joe Vitale, Don Tapscott, Philip Rosedale, Matt Mullenweg, Guy Kawasaki, Tucker Max and Marshall Goldsmith.

He has written articles in major magazines and online resources such as BrandWeek Magazine, PRWeek, About.com, Web Worker Daily, T & D Magazine, Small Business Opportunities Magazine, MarketingProfs, Advertising Age, TheLadders.com and The American Marketing Association. He is a frequent media commentator, cited in such outlets as Fast Company, ABC News, Boston Globe, Monster.com, Young Money Magazine, BNET, ReadWriteWeb, Providence Business News, Marketing News, Brand Strategy Magazine (UK) and Yahoo! Finance.

In 2008, Dan coauthored “Age of Conversation: Why Don’t They Get It?” with some of the top minds in marketing and new media.

He has been an active contributor to society as a Big Brother, the Brand Manager for AMA’s Boston Chapter, a Member of both the Social Media Club and Collective, a judge for the 2007 Web Marketing Association’s Awards and part of the original Brazen Careerist Network of Gen-Y thought leaders. Dan is Six Sigma Green Belt Certified, on top of his skills in graphic design, web development and Internet marketing.

He has 8 years of marketing experience, employed at companies such as EMC, Reebok, Lycos, LoJack, and TechTarget. He is on the board of advisers for a geo-social network company called ((Echo)) MyPlace. Also, Dan is keynote speaker at colleges and universities and helps individuals and companies with branding. Also, he was even invited to be one of the inaugural marketing speakers at Google. Dan graduated Magna Cum Laude from Bentley University in 2006.

Dan lives in Waltham, Massachusetts. For more information on Dan, please visit DanSchawbel.com.

Disclaimer: The views expressed on this site are my own and do not reflect those of my employer or its clients.