3 Keys to Successful Sales
Most entrepreneurs are reluctant to admit they are salespeople. But they are in business to make money. So compounding the problem is the fact the same people are afraid to ask for money or ask for the fees they deserve. Therefore, let’s begin with the 3 keys to successful sales upfront so you may relax …
A Surprising Physical Secret Behind Intelligent Thinking
Tapping, typing and swiping give you instant access to all kinds of things you want. For example today on Buzzfeed, I tapped open a list of 37 ways to hack IKEA furniture so it looks a little less like IKEA furniture. I typed up a list on Workflowy, to organize the assets of a new …
Personal Branding Weekly – Be the Host, Your Brand Benefits
Have you ever heard the statement – she’s the hostess with the mostest?
You may think you’ve only heard kids saying it but, in truth, I’ve heard adults utter the phrase as soon as someone makes a comment about how good a hostess someone is.
If you want your brand to stand out, then you …
How to Make Your Content (And Yourself!) Go Viral
Jonah Berger is a Marketing Professor at the Wharton School at the University of Pennsylvania and author of the New York Times Bestseller Contagious: Why Things Catch On. He has published dozens of articles in top-tier academic journals, and popular outlets like the Wall Street Journal and Harvard Business Review often cover his research. Berger …
Showing Respect for Others is Part of Your Personal Brand
Consistently Follow the Golden Rule: What you want for yourself, you give to others. Do right and do it consistently in how you think, act, and interact with people.
Over the years there are versions of the “rule” that I’ve heard from colleagues. Pick one that rings true for you:
Do what’s right for the…5 Damaging Career Moves to Avoid
Careers aren’t made overnight, but a few mistakes can easily derail your career pretty quickly. Whether you’re complacent in your current position, or you’re swept up in office politics, there are many snafus seasoned professionals can run into.
“People make a lot of mistakes in their careers, some are small and can be recovered from …
Are You a Generalist or Specialist
Generalist or Specialist?
How you manage your career depends on whether you are a generalist or specialist.
When I started my career in the 1970s, large corporations valued generalists. In my 22 years of working for IBM, they let me take a variety of career paths. It also suited my personality, because I have a …
11 Qualities Your Personal Brand Should Convey to Employers
How important is the personal brand of your key hires? What do you look out for (bad or good)?
The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program …
How Social Media can make Your Brand more Personal
Networking with social media can open the door of opportunity for brands with new connections outside of the online world. These relationships can become long-lasting as communication is maintained. The power of social media to get these conversations started is more important than ever for the growth of your brand.
Today it is much easier …
11 Things Your Logo Designer Should Know About Your Brand
What one thing should I tell a designer about my brand before commissioning a logo?
The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of …