Category: Networking

Book ReviewsBrand Identity & Self-DiscoveryInterviewLifestyle & Habit BuildingNetworkingRelationships & Personal Growth

Personal Branding Interview: Ori Brafman

Today, I spoke to Ori Brafman, who is just releasing his latest book called Click: The Magic of Instant Connections. Previously, I had interviewed Ori about his New York Times bestseller SWAY. In this interview, he talks about connecting with other people, what makes people click with others, forcing a connection, and more.

How do…
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Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewLifestyle & Habit BuildingNetworkingRelationships & Personal Growth

Personal Branding Interview #2: John C. Maxwell

Today, I spoke to John C. Maxwell, who is an internationally recognized leadership expert, speaker, and author who has sold over 16 million books. You should also read my previous interview with John from early 2009. His latest book is called Everyone Communicates Few Connect. In this interview, John talks about why everyone communicates but …

Communication & NetworkingInterviewMarketingNetworkingRelationships & Personal GrowthSocial Media

Personal Branding Interview: Scott Stratten

Today, I spoke to Scott Stratten, who is the president of UnMarketing, and author of the upcoming book, UnMarketing: Stop Marketing. Start Engaging, which comes out in the fall. In this interview, Scott talks about the difference between marketing and engaging, gives some tips on engaging your audience, and more.

How do you define marketing…
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Job SearchLifestyle & Habit BuildingNetworkingRelationships & Personal Growth

MSNBC Misunderstands Role of Social Media in Job Search

Last week, MSNBC published an article called “Social Networking seldom gets new grads hired.” It argues that social media is not an effective way to land a job. However, it truly only makes the case that many people aren’t taking advantage of the tools available to them.

The article misses the point about how social …

Communication & NetworkingeBrandJob SearchLifestyle & Habit BuildingNetworkingRelationships & Personal GrowthSocial Media

Build Your Digital Relationships Before You Need Them

The old rules of professional networking translate to the online world as well. I’m sure you’ve heard the phrase “build your network before you need it.” Every single job search success story that I’ve heard stems from someone already having a network, tapping into that network, and then securing referrals and interviews from it. In …

NetworkingRelationships & Personal GrowthReputation Management

Some Very Interesting Personal Branding Statistics

The anecdotal and analytical data is everywhere. The rise of social media, blogging, search engine optimization, and the way people shop and do research online has changed the fundamentals of the marketplace. The shift has created new opportunities for personal brands with enough hustle to go get what they want. It has also created new …

Communication & NetworkingLifestyle & Habit BuildingNetworkingRelationships & Personal GrowthReputation Management

Vouching: The Triple-Win Personal Branding Tactic

Which of the following 2 scenarios is more powerful?

1) You meet someone at a networking event, and introduce yourself and what you do.

2) You meet someone at a networking event, and while you’re talking, an unexpected 3rd person joins the conversation if only to say how much they appreciate yourself and what you …