Personal Branding Interview: Kevin Maney
Today, I spoke to Kevin Maney, who is a journalist at Fortune, The Atlantic, Fast Company and other magazines. He just released his latest book called Trade-Off: Why Some Things Catch On, and Others Don’t. In this interview, Kevin explains how convenience and fidelity impact purchasing decisions, products that have succeeded and failed based on …
Personal Branding Interview: Gretchen Rubin
Today, I spoke to Gretchen Rubin, who is the author of the popular blog, The Happiness Project and the forthcoming author of the book by the same title. I’ve spoken to Gretchen before, but this time I wanted to focus more on her book and some new ideas she has for how to be happier. …
Predict The End of the Traditional Resume Here
Now that I have your attention, I’d like to go over where resumes (or as some call, the CV) are now and where I feel they will be in the future. If you want to predict how many years it will take for the traditional resume, the one we love to hate, will disappear from …
Personal Branding Interview: Jim Camp
Today, I spoke to Jim Camp, who is the best-selling author of negotiation books Start with No® and No: The Only System Of Negotiation You Need For Work and Home, and is chairman of Camp Negotiation Systems®. In this interview, Jim tells us what challenge we all face, what people need to know about how …
7 Habits of the Successfully Published, Part 3: Efficiency
Continuing my survey of the 7 habits of successfully published authors, I’d like to address the importance of efficiency. After interviewing hundreds of successfully published and branded authors, and looking back on my own experiences, efficiency emerges as a highly important component of personal branding success.
Ultimately, an author’s success is more closely tied to …
How the Company You Keep Can Fuel or Foil Your Success
I was fascinated by an article in the New York Times last week that described how runners who train in groups tend to do better than those who train alone, even with a coach.
The article highlights the fact that the great American marathoners of the 70s and 80s trained in groups. Then when the …
Brand Yourself Before Someone Else Brands You
Discovering your personal brand is the first step in the personal branding process for a reason. If you don’t know what you’re brand is then how are you going to convey it to the world? Your brand is what you will be known for. When your name or image is seen or heard, what will …
Personal Branding Interview: Mike Sacks
Today, I spoke to Mike Sacks, who is an editor at Vanity Fair and is the author of And Here’s the Kicker. Mike talks to us about how important it is to build a website on your domain name if you’re a writer, how to start a writing career and advice for getting to write …
Personal Branding Interview: Mark Goulston
Today, I spoke to Mark Goulston, M.D., who is a business advisor, consultant, trainer and coach trained as a clinical psychiatrist and author of the new book, Just Listen: Discover the Secret to Getting Through to Absolutely Anyone. In this interview, Mark compares listening and speaking, goes over the elements of persuasion, shares some tips …
What is Your Digital First Impression?
You only get one chance to make a first impression.
You have all heard that saying before and I’m willing to bet that most of you don’t find much insight in those words. And at first glance you would be right – but lets dive deeper and look at this statement in context of our …