Category: Interview

Book ReviewsCareer DevelopmententrepreneurshipInterviewPeoplePersonal BrandingSuccess Strategies

Personal Branding Interview: Guy Kawasaki

Today, I spoke to Guy Kawasaki, who is the co-founder of Alltop.com, and the author of ten books including his latest called Enchantment: The Art of Changing Hearts, Minds, and Actions. I interviewed Guy back in 2008 so I wanted to catch up with him again this year. In this interview, GUy talks about what …

Book ReviewsCareer DevelopmentCorporate BrandingInterviewPeoplePersonal BrandingSuccess Strategies

Personal Branding Interview: David L. Rogers

Today, I spoke to David L. Rogers, who is the Executive Director of the Center on Global Brand Leadership at Columbia Business School, and author of The Network Is Your Customer: 5 Strategies to Thrive in a Digital Age. In this interview, David talks about how social networks change our relationship with brands, his five …

Book ReviewsCorporate BrandingInterviewMarketingPeoplePersonal BrandingSocial MediaSuccess Strategies

Personal Branding Interview: Jay Baer

Today, I spoke to Jay Baer, who is thePresident of social consultancy Convince & Convert, and author of the forthcoming book The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter, and More Social. In this interview, Jay talks about why and how businesses should be and shouldn’t be engaging with customers, and more.…

Career DevelopmentInterviewPeoplePersonal BrandingSuccess Strategies

Personal Branding Interview: Paula Loop for Personal Branding Week 2.0 at PwC

Today, I spoke to Paula Loop, who is the US and Global Talent Leader at PricewaterhouseCoopers LLP (PwC). Paula is leading Personal Branding Week 2.0 at PwC, a program that shares the importance of and tools needed to differentiate oneself from the competition. Starting on Monday, February 7th, day one will include three simple steps …