Ask BusinessWeek Columnist Christine Comaford Your Questions and WIN!
We have had only a single contest here on the Personal Branding Blog. That changes today. Christine Comaford and I have been discussing a brand new contest, where 10 of you can win a free copy of her book and have your business challenges solved ON THIS BLOG. Christine has massive credibility and is willing …
7/18/08: Personal Branding News and Recommendations
Today, I figured I would help some friends by promoting their personal brands, books and events. What a lot of people don’t realize is that the #1 reason to have a blog is the ability to freely promote other people. When people start understanding and executing on that simple concept, then the world will be …
A Corporate Brand Won’t Shield Your Personal Brand Anymore
Thesis
There is an ongoing shift from people being eclipsed by corporate entities, to people becoming the shield, point-of-contact and spokesperson for the company. No person or company is safe anymore, but instead of separating both brands, they have collided into one transparent mirror of information flow and retrieval. This happens for a few reasons. …
Pay Attention: The No Asshole and No Complaining Rules
Two presents came in the mail recently (pictured below). One was “The No Complaining Rule” by Jon Gordon and the other was a combination of two erasers, which was part of Robert Sutton’s promotion for his book, “The No Asshole Rule.” I always enjoy gifts and great reads that are related to workplace issues, such …
An Interview with the Brand Behind the Groundhog Day Movie
Danny Rubin is a legendary screen writer, most notably known for Groundhog Day (starring Bill Murray) and now blogger. Today, I interview Danny about his personal brand and his career progression.
After many years writing for professional theater companies as well as scripting industrial films and children’s television, Danny began writing screenplays. His screen credits …
Become a Successful Leader in All Dimensions of Life
About the author
Stewart Friedman has been on the Wharton faculty since 1984. He became the Management Department’s first Practice Professor in recognition of his work on the application of theory and research to the real challenges facing organizations. As founding director of the Wharton Leadership Program, in 1991 he initiated Wharton’s required MBA and …
eBranding Becomes Mandatory for Surviving the Digital Age
This post is from my article that was published on BrandChannel.com on Friday evening. It is probably the most thorough article on the topic of personal eBranding and one of my better written pieces this year. I pooled a large team of experts to give some advice from their perspective. You can find the original …
When Traditional Journalism and Social Media Collide
Today I speak with Daniel Honigman about his transition from a typical role in traditional media (print) to a brand new role at a traditional media company as a social media coordinator.
Daniel is a Chicago-based writer, photographer, blogger and avid Mets fan. I first met Daniel when he was working as a staff writer …
Brand Yourself and Your Business Simultaneously
I get a lot of questions around the difference between branding a person, relative to a business. The main idea, especially with entrepreneurs, is to BE THE BUSINESS. When this occurs, you are both the corporate spokesperson, as well as the credibility and reputation behind the actual product or service. Customers will be purchasing based …
Darren Rowse Interview: Brand Yourself Like a ProBlogger
Darren Rowse is the guy behind ProBlogger.net, which has become one of the leading places on the web for information about making money from blogs. He is a full-time blogger himself, making a six-figure income from blogging now since 2005. In addition to his blogging at ProBlogger, Darren also edits the popular Digital Photography School …