Category: authors corner

authors cornerPersonal BrandingSound BrandingSuccess Strategies

Practical Online Writing Tips for Personal Branding Success

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The second edition of Ginny Redish’s Letting Go of the Words …

authors cornerBrand MysteryPersonal BrandingSuccess Strategies

5 Writing Tips for Personal Branding Success

Writing plays a key role at every step in your journey to personal branding success.

Efficient and effective writing skills are central to your ability to express yourself and differentiate yourself from your competition, so you can get noticed, trusted, and assume increased responsibilities.

Here are 5 simple tips to help you improve the quality …

authors cornerPersonal BrandingReputation Management

Could Your Personal Brand Survive Hurricane, Fire, or Flood?

What would have happened to your personal brand and business if you were a self-employed professional living in lower Manhattan or coastal New Jersey when Hurricane Sandy struck?

Would your brand and business survive if your computer, iPad, and smartphone were lost or damaged by fire, flood, or hurricane?

After the flood waters receded, would …

authors cornerBrand Yourself AsPersonal BrandingSound BrandingSuccess Strategies

Learning from Henry Ford | Productivity Tips for Personal Branding

 

Unlike most individuals interested in building their personal brands in today’s world, Henry Ford didn’t reinvent the wheel every time he produced a car.

Rather, Henry Ford created an efficient system, or process, for building and selling cars.

Once he perfected the system, he was able to refine and fine-tune the process until his …

authors cornerCorporate BrandingPersonal BrandingSuccess StorySuccess Strategies

7 Content Curation Tips for Personal Branding Success

I’d like to share 7 simple content curation tips for personal branding success, based on a recently-introduced feature on one of my favorite blogs.

 

As I wrote Author’s Journey blog post a few weeks, content curation can be a powerful tool for personal brand building and corporate branding.

Content curation can save you time …

authors cornerBrand MysteryPersonal BrandingSuccess Strategies

A Single Incident Can Undermine Decades of Brand Loyalty

Brands are fragile; a single incident can undermine enthusiasm for a brand that took decades to build.

I’ve been a fan of one of America’s premier blues performers for decades, buying their albums, attending their concerts, and making it a point to visit their home base blues club on every visit to Chicago.

Last year, …

authors cornerBrand Yourself AsPersonal BrandingSound BrandingSuccess Strategies

Is Your Personal Brand Going to Make You Obsolete?

Caution: Is your personal brand going to drive your success throughout your working life, or–at some point–is your brand going to make you obsolete?

Today, thanks to Dan Schawbel’s pioneering efforts, a lot of attention is paid to building personal brands. An equal amount of attention is paid to addressing the issues involved in maintaining …

authors cornerBrand Yourself AsPersonal BrandingSuccess Strategies

Writing versus Content Curation for Personal Branding Success

Which is better for personal branding success–writing fresh content or curating content written by others?

Content curation has been in the news lately, and there’s a lot to be said for it.

Benefits of content curation

Content curation offers an efficient way to build your online visibility and position yourself as an expert in your …

authors cornerPersonal BrandingSound BrandingSuccess Strategies

Avoid the “Curse of the Expert” While Brand Building

When building your personal brand, try to avoid the 7 undesirable traits often associated with experts.

 

I’ve been reading Nance Rosen’s recent articles, like How Does Your Personal Brand Sound?  Her series does a wonderful job of describing behaviors that undermine, rather than build, personal brands.

As she’s pointed out, often simple attitudes or …