The New Recruitment Strategy: Jobs that Hunt You
Your LinkedIn profile and resume may soon disappear or diminish in importance when it comes to recruiters finding you and approaching you with a great job offer. There’s something called Big Data that may supplant any other approach to matching the perfect job with you.
Gild is among several new companies that scour the web …
2 Big Myths of Social Networks
Near the end of two days teaching the Personal Branding Boot Camp at UCLA last weekend, I had to break bad news to my students.
“I am afraid you’ve been misled. Seriously.”
The job-seekers, managers, up and coming experts, athletes and others in the group stared back at me. Concern, disappointment, and worry went viral …
Why You Need a Sponsor More than a Mentor
A sponsor is a mentor on steroids. A mentor gives you advice, encouragement and direction. A sponsor advocates for you. Or, to use Sheryl Sandberg’s term – your sponsor “leans in” for you. Your sponsor doesn’t just help you the way a mentor would by making a few calls, helping you prepare for a meeting …
The Simple Way to Attract a Great Job Offer
It’s simple to get the right offer. Literally. You must make it simple for us to find you, get to know you, invite you to interview and finally, make the offer. That means, you are:
Simple to understand.
Simple to like.
Simple to find.
The principle of simplicity is never more in play than in …
Mentoring Moment: Give Until You Feel Good
Doing a small amount of work every day to make progress on a large project is a simple and easy way to succeed. You might be working on something straightforward like an executive briefing you are preparing to present in a week’s time. You might have a larger outcome in mind, like getting a venture …
Raises: When is the Right Time to Ask?
Students and clients of mine often ask about how to ask for a raise. They want to know the words to use, when to ask and how much to ask for. Perhaps you are mystified, too.
The answer to all this is much simpler than you imagine.
Raises are no longer about longevity. There are …
Cancer not Lying: The Best Thing That Could Happen
Stacy Kramer’s TED Talk on the gift of surviving cancer is an extraordinary story about living and not dying. In a HuffPo editorial, she describes her brain tumor as an unexpected gift. She compares it to the uncertain, rocky road of disadvantaged students.
Kramer’s personal brand encompasses wisdom, compassion and gratitude. Her embrace of the …
The Most Dangerous Person in Business
Do you know this person? He has one idea. It might have been a good idea awhile back. It might be a reasonable place to begin thinking about solving a problem. But, when you boil it down, one idea makes for lousy problem-solving. It makes for a lousy workplace. That one idea person might be …
Home Bound Workers Caught in a Sinkhole?
How dare Yahoo CEO Marissa Mayer, a new mother for goodness sake, force employees to come to work! How dare she want employees to see each other! What could be good about people who work in the same company making eye contact? Shaking hands? Exchanging a fist bump?
Why that would mean getting dressed! Improving …
Personal Brands: What Does Complaining Cost You?
Jack is a contract worker in one of my companies. Not a day has gone by in the last three months where I haven’t heard him complain.
Jack is tall, muscular with a deep voice and almost shocking good looks a la George Clooney. Jack’s a personal trainer. We’re out in sunny Southern California, in …