8 Ways to Build a Solid Referral Program
Many successful businesses are built on the backs of solid, scalable referral programs. These enterprises don’t always make headlines and may not even have great name recognition, except among those lucky enough to be referred.
But they succeed all the same because their referral programs are powerful, cost-effective lead-generation channels. Unlike the mass media advertising …
Strengthen Your Branding with CRM Software
Any business owner will tell you. Customer service is everything.
A satisfied customer isn’t just an ongoing source of revenue. They can also help grow your business by spreading positive word-of-mouth. By the same token, an unsatisfied customer can easily damage the reputation of your brand. One negative social media post can make others skeptical …
How To Boost Your Brand Identity With SEO
Search engine optimization (SEO) is an important factor for boosting your brand identity. In years gone by, SEO comprised little more than mentioning a brand name repeatedly on any landing page. Search engine algorithms have since evolved into complex, smart tools that deliver enhanced search result ranking and brand awareness.
A skilled brand manager and …
7 Careers to Pursue with Your Communications Degree
It’s an old, well-worn joke by now: “A communications degree? What can you do with that?” Well, as it turns out…a lot. There has never been a better time to pursue a degree in communications.
Why? Because our interconnected society relies on communication more than ever.
Today’s world relies on information from big data to …
Advice from Personal Branding Pro, Jason Hennessey
Whether you’re launching a business or embarking on the next chapter in your career, you’ll want to think about branding. It’s become essential, especially in the era of the Internet, social media, and the 24/7 news cycle. To be sure, you’ll find it tough to achieve genuine success (or build a company) without an understanding …
4 Best Practices To Help Digital Marketers Work From Home
The current pandemic caused severe economic effects. Businesses of all sizes suffered and some had no choice but to declare bankruptcy and close their doors permanently. Or, they had their workers work from home.
Amidst this unfortunate situation, one of the businesses that continues to thrive is digital marketing. And perhaps one of the main …
5 Time Management Myths You’ve Bought Into
Business leaders like to say time is money. Based on that valuation, time management has become a booming industry.
Global sales of workflow software and time-tracking apps will eclipse $22 billion by 2025. Consultants charge premium retainers to streamline operations across industries. Leadership speakers provide their insights in keynotes and webinars. Articles about time-saving techniques …
Choosing a Perfect Laptop: A Guide by Tech Students
No matter your brand preference, buying a laptop is a substantial investment. This device’s smooth running is crucial for your academic life and even entertainment.
Given a the impact a laptop can have on your life, it is imminent that you know what you look for in your personal computer. Does it have enough storage? …
6 Steps to Personal Branding for Managers
When you think of businesspeople who have built memorable personal brands, CEOs like Elon Musk and Oprah Winfrey come to mind. However, CEOs aren’t the only ones who can benefit from personal branding. Anyone in a supervisory role can boost their career through effective personal branding for managers.
How to Create Personal Branding for Managers…7 Tips if You Want to Launch a Startup as a Student
If you want to wait until you graduate to launch a startup, there’s a chance someone will enter the market with your idea.
Most startups are initiated by those who have full-time jobs. If you are looking for inspiration, there are plenty of examples around us of students who launched successful startups.
Let us take …