Author: Stephanie Jones

We are ineffectual and inauthentic when "packaged." Branding is essential, but it's not always right. Be honest, accurate, and personal.
Relationships & Personal GrowthReputation Management

Branding Is…Bad?

We are ineffectual and inauthentic when “packaged.” Branding is essential, but it’s not always right. Be honest, accurate, and personal.

Why would personal branding be bad? After all, it’s a standard business practice to curate and share a specific version of oneself.

Sheryl Sandberg, author and Facebook COO, answered questions about personal branding in work. …

Why is it more important than ever to have an authoritative personal brand? Simple! It persuades people to pay attention to you.
Communication & NetworkingRelationships & Personal Growth

Your Personal, Authoritative Brand

Why is it more important than ever to have an authoritative personal brand? Simple! It persuades people to pay attention to you.

The Covid-19 health and economic crisis have undoubtedly touched millions of people throughout the globe in various personal brand ways. People have lost their jobs or had their professional life badly impacted.

Likewise, …