Burning the Midnight Oil: Why It’s Counterproductive
With the ever-rising cost of living, economic turbulence, and the increasing competition in the business and employment worlds, many people find themselves wanting to extend their hours at work. This often includes what is commonly known as burning the midnight oil, which simply means staying up late at night working or studying.
But is it …
8 Essential Elements of a Successful Content Marketing Strategy
If you’re looking to improve your website’s traffic and overall engagement, you need to start implementing a content marketing strategy.
Content marketing is one of the most effective ways to reach your target audience and engage them with your brand. Below, we will discuss essential elements that are key to any successful content marketing strategy.…
Branding Identity
Although a logo might serve as a symbol for a company, it is not the sum of a brand. In reality, having a powerful brand identity begins with creating a logo. From there your …
Helping Our Kids Learn to Code While They’re Young
Coding is a growing must-have skill for kids — and everyone agrees. When we help our kids learn to code we ensure their future success.
India made coding mandatory for children in 6th grade and above to keep them competitive. Nowadays, people are looking at this seemingly unobtainable skill and wondering if they can learn …
Remote Work Grooming and Branding
According to the findings of an eye-opening study conducted by CraftJack, grooming and Zooming have an inverse relationship. Hey, just look at Dolly Parton.
In other words, if you spend a lot of time …
Vibrant Branding
When your company is doing your brand well, you’re ready to enter a new market and promote your product or service to new customers. However, vibrant branding often precedes …
Branding Goals: Lessons from Pop Icons
Rihanna’s empire is just behind that of Oprah, yet another queen of personal branding. In addition to her singing career, Rihanna has become a pioneer in pop culture, fashion, and beauty. She …
Evolving Brand Scams
At its most basic level, cybersecurity is a data protection scams discipline in which we aim to preserve the “soft, chewy middle” of our organizations and our personal lives. It was a barrier …
Women’s Brands
The Covid-19 pandemic has taken a significant toll on many women professionals. McKinsey says that job growth for women may not get back to pre-pandemic levels may not happen …
2022 Branding Trends
Branding trends change frequently. Are you keeping up with the latest buzz? If you want to see how these trends are working, you could learn a lot just by …