NewsNation Sees Opening as Fox, MSNBC, CNN Struggle
In an era of cable news disarray and declining linear TV viewership, NewsNation, the Nexstar-owned news network, aims to make a mark by taking a local approach to its marketing efforts. While competitors like Fox News, MSNBC, and CNN have been around for decades and are facing shrinking audiences, NewsNation sees an opportunity to connect …
Draining Out Your Bias
With so many different resources for information today, we must add an extra step in our learning process. When we listen to a pitch from a salesman or a stance on a debatable issue from a politician we can easily identify their bias. But what about the bias that comes from all the little pieces …
The Growth Game 3%: How Much Self Investment?
The financial services industry has given many rules of thumb for planning when it comes to budgeting and investment strategies. Save between 10 and 20 percent of your income for retirement depending on your age. Have six months of living expenses stores away in a liquid account. Keep your monthly debt obligations under 36 percent …
Having a Center of Influence Plan
A center of influence (COI) is a person you know or wish to know, who is well connected in a certain geographic or professional marketplace. This person has many contacts and is well respected in his or her network.
In most cases the COI is a professional who has influence in a certain network of …
Selling in the Summer
“Business is always slower in the summer,” is the common phrase among sales professionals and business owners from Memorial Day to Labor Day. Unless you are in the tourism business, chances are your summer months are a little slower in the way of sales. This can also be a drastic rationalization technique by professionals when …
Quick Hits in Developing The New Crop of Grads
With a new wave of college graduates entering the workforce over the next few weeks, employers should revisit their systems and procedures to create the most productive environments for their newest assets. Below are a few tips on how to engage and start growing your future from the first month of their career.
Perpetual Performance…Under-Thinking the Pre-Game Plan
How many times have you told somebody, or have been told, to stop “over-thinking” the idea, task or decision at hand? Over-thinking can lead to procrastination, confusion and the dangerous gray area of indecision. I am guilty of it, frequently. But a term we don’t hear nearly as often is “under-thinking.” Has anyone ever told …
Rookie Dining Mistakes for the New Professional in Business
The past few weeks I have geared my articles towards helping the new professional acclimate from the campus to the business world. It’s amazing how a $200,000 education often neglects the business basics that really make a difference. Unless you have your GPA tattooed on your forehead and a t-shirt with all your knowledge, your …
Rookie Fashion Mistakes for New Professionals in Business
The past few weeks I have been writing for the young professional or soon to graduate college seniors audience. Today’s topic is one I find very under-rated and not much guidance given once a new professional enters a company. Also, many companies aren’t as formal with business attire as 15 years ago. Regardless, how you …
7 Lunches College Seniors Should Be Booking!
As college seniors count down the days of their traditional educational career, they should be counting how many influential lunches they have on the books. As the class of 2014 preps by accepting job offers and getting sized for their cap and gown, they should be willing to make a small investment in time and …