2012: The Year of the Personal Brand
Some might argue that 2011 was the year personal branding really stepped into the forefront as one of — if not the — most important ways to take control of our life. I’d argue that 2011 was just a fraction of the overall growth this industry is going to see in 2012, and beyond. Google, …
Your Personal Brand Is Failing You — Here’s Why
Most of us interested in personal branding are only seeking enough knowledge on the subject to get ourselves in trouble, or forcing us into a victim of what I like to call “small fish, big pond” syndrome. We’ve all heard that we might be a big fish in a small pond, but what happens when …
Breaking the Mold: New Work Environments for New Workforces
In days where it’s becoming harder and harder to find a qualified employee, some workplaces learned that the best way to avoid acquiring qualified applicants is to retain the ones they already have. With the average time spent at the same job falling to just under 4 years in the United States, we’re a long …
Position Yourself For Success While Working Your Current Job
If you’re like me you can’t get into a conversation without mentioning your brand, or the importance of building and maintaining it. Sadly, these conversations aren’t only with entrepreneurs, so I get plenty of eyes that start to glaze over when I bring up the topic. It’s hard to explain to people that building and …