Ultimate Brand Toolkit
If you’re a solopreneur or entrepreneur, thought leadership may help your brand stand out from the crowd and connect with individuals who can help you achieve your objectives.
Perhaps you’re a …
Why Your Brand?
It may appear that developing a personal brand is a grandiose or self-indulgent endeavor.
However, if you do not establish your own brand, others will do it for you. They will base …
Recommend Or Not To Recommend: That Is The Question
I don’t think there is any other aspect of online reputation for companies and individuals, as undervalued and taken lightly, as the giving and managing of recommendations. While it remains true that (in a positive sense) recommendations can be the pat on the back we need to get that coveted job, improve our influence and …
Personal Branding and Online Reputation Management: Natural Allies
I cannot think of two areas of the Web 2.0 with greater synergy than Personal Branding and Online Reputation. In fact, the importance of Online Reputation Management (ORM) for Personal Branding is such that it is highly improbable you will be able to negotiate your way to the top in the often turbulent waters of …