Tag: career strategies

Brand Yourself AsCareer DevelopmentJob SearchPersonal Branding

Cover Letters – Poor Choice For Job Seeker Branding

Most job seekers use cover letters to try to differentiate themselves, but cover letters are a lousy way to differentiate yourself as a job seeker today.

Your personal brand is the first impression you give to readers.

Your personal brand is used to decide if you’re qualified or not. TheLadders’ heat mapping study of how …

Brand Yourself AsCareer DevelopmentJob SearchPersonal Branding

Resume Personal Branding Best Practices Part 1 – Crystal Clear

Your resume makes an immediate first impression on your audience.

If your resume gets past automated pre-screening, your human audience reacts to your personal brand in two immediate ways. In the first 6 seconds of a visual review, your reader decides if you’re qualified or not based on gut feel (based on TheLadders recent heat …

Customize Personal Branding
Brand Yourself AsCareer DevelopmentJob SearchPersonal Branding

Job Search Improvements: Customize Personal Branding For Maximum Effect

Most job seekers use traditional job search techniques, branding resumes functionally and by level. You need to customize personal branding in order to stand out.

However, some smart job seekers customize their personal brand, fitting individual employer needs.

The traditional method: Functional and management level branding

Traditional job search techniques had been the same for …

Brand Yourself AsCareer DevelopmentJob SearchPersonal Branding

AOL Email Address Brands You As Technologically Obsolete

Your email is often the first thing an employer sees about you, so it forms part of your personal brand.

Many job seekers don’t think their email address matters. These are the same job seekers who unknowingly make it difficult to be found by email address for their job search and unknowingly brand themselves unfavorably.…