Motoriot: Turning Passion for Classic Cars into Successful Business

"Classic Car Business"

Charlie Narwold and Jason Doornick, best friends hailing from Kent, Connecticut, have found a way to transform their shared passion for global travel and classic cars into a booming business. Motoriot, their brainchild, specializes in providing vintage, customized cars, and has quickly gained recognition for its immaculate workmanship.

Motoriot isn’t just a business to its founders. It’s a testament to their friendship and shared dreams made tangible. They travel worldwide to curate vehicles and match them meticulously with their clients’ individual desires. This results in personalized cars that reflect the unique personality and style of each owner—vehicles that aren’t just a means of transport but stand-out pieces of art.

The cars they build are indeed showstoppers, echoing their company’s mission to create unique, striking vehicles. According to Narwold, they infuse their signature style into every project, confirming that no two Motoriot vehicles are the same. The cars they create not only endure the rigors of off-roading but also mirror the personality and taste of their proud owners.

Despite their exceptional offerings, Motoriot remains committed to affordability. They provide vehicles starting at $80,000 and going up to $160,000. This pricing strategy is far lower than their competitor’s, underscoring their dedication to providing quality service without breaking the bank.

The collection at Motoriot contains gems like Land Rovers older than the founders themselves, along with other vintage cars. With big plans to expand internationally, the duo intends to set up bases to discover, restore, and import classic vehicles from across the globe, stretching as far as vintage Land Rovers, Land Cruisers and Mercedes G-Wagons.

The founders, hailing from different backgrounds, both have an unwavering passion for classic cars and adventures that have solidified their partnership. They don’t just restore cars; they preserve history, ignite a deep-seated passion and build international relationships, fostering a global community united by a love for classic cars.

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Amna Faryad

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