8 non-obvious signs that someone isn’t actually a good person

Let’s be honest, we’ve all been there – when we think someone is genuinely good, but then the real colors start to show. It can be tricky to spot the non-obvious signs that someone isn’t actually as good as they seem.

You see, there’s a huge difference between being a nice person and pretending to be one.

Pretenders wear a mask that often fools us, hiding their true intentions underneath.

But what if you could read between the lines? What if you could spot these pretenders before they could affect your personal growth and authenticity?

Well, I’m about to share with you 8 non-obvious signs that can help you identify if someone isn’t actually a good person.

These are subtle signs, often overlooked but powerful enough to save you from unwanted surprises down the line.

It’s not about judging people right off the bat.

It’s about becoming aware of these signs and aligning your interactions accordingly.

After all, your personal brand is a reflection of the people you connect with on daily basis.

1) They’re always the victim

Life is full of ups and downs, and we all face our fair share of challenges. But if you notice that someone is constantly playing the victim, it might be a red flag.

Notice how they handle difficult situations. Do they accept responsibility or do they always find someone else to blame? If it’s the latter, this could be a sign that they’re not as good as they seem.

Playing the victim is a manipulative technique used to gain sympathy and divert attention from their own faults.

It’s a subtle way of avoiding accountability, and it can be very damaging to those around them.

Everyone makes mistakes, but a genuinely good person will own up to their actions and strive to learn from them.

Those who constantly play the victim might just be hiding their true colors.

Next time you encounter someone who’s always caught in a drama loop with them at the center, take a step back and observe.

It could save you from a lot of future headaches.

2) They lack empathy

I had a friend once, let’s call her Jenny. Jenny and I were as thick as thieves, or so I thought.

But as time passed, I started to notice something about her that left me feeling uneasy.

Whenever I would share my struggles or concerns with Jenny, she would brush them off.

She never seemed to understand or even acknowledge my feelings. It was as if my problems were insignificant to her.

Initially, I brushed it off, thinking she was just having a bad day. But soon, this became a pattern.

No matter what I was going through, she always lacked empathy and understanding.

This was a clear sign for me that Jenny wasn’t the good person I thought she was.

Good people empathize; they show concern and understanding towards the feelings of others.

They don’t diminish your feelings or make you feel like you’re overreacting.

If someone repeatedly displays a lack of empathy, it’s a non-obvious sign that they may not be as good as they seem.

3) They are overly competitive

Healthy competition can be a great motivator, pushing us to improve and reach new heights. But when someone is overly competitive, it can reveal a darker side of their character.

Overly competitive people often see every situation as a win-lose scenario.

They are so focused on winning that they will do whatever it takes to come out on top, even if it means hurting others in the process.

Excessively competitive individuals are more likely to engage in unethical behavior to get ahead. It’s because their desire to win overshadows their moral compass.

Whenever you come across someone who’s constantly trying to one-up everyone around them, take a moment to consider what it might be revealing about their character.

It might be a non-obvious sign that they’re not the good person they portray themselves to be.

4) They never apologize

Apologies can be tough. It requires a certain level of humility and self-awareness to admit when you’re wrong.

But what happens when someone never apologizes, even when they’re clearly in the wrong?

This can be a non-obvious sign that they’re not a good person.

By refusing to apologize, they’re essentially communicating that they value their pride over your feelings – and that’s not the sign of a good person.

Good people understand that everyone makes mistakes and they’re not afraid to admit when they’ve messed up.

They value the relationships they have with others more than their ego, and they’re willing to make amends when necessary.

If someone continually refuses to apologize or acknowledge their mistakes, it might be time to reconsider their place in your life.

You deserve to be surrounded by people who respect you and value your feelings.

5) They’re quick to judge

We all have our own unique journeys, filled with triumphs, failures, and everything in between. These experiences shape us into who we are.

But imagine being around someone who is always quick to judge you, without understanding your journey.

It’s heartbreaking, right? This quick-to-judge attitude can be a non-obvious sign that someone isn’t truly a good person.

Good people understand that everyone has their own battles and challenges.

They don’t make hasty judgments based on a single action or mistake.

Instead, they empathize, they listen, and they try to understand. They know that each person is a complex mix of their experiences and choices, and they respect that.

If you’re dealing with someone who is always quick to pass judgment without trying to understand the whole picture, take it as a sign.

6) They’re dismissive of your dreams

Years ago, I shared a dream of mine with someone I considered a friend. I wanted to write a book – something I’ve always been passionate about.

Instead of support or encouragement, I was met with laughter and dismissive comments.

“Realistically, how many people actually succeed in that?” they asked, their tone dripping with skepticism. That hurt. A lot.

Dreams are deeply personal. They’re our hopes and aspirations, and when someone dismissively laughs at them, it can be incredibly disheartening.

This is a non-obvious sign that they may not be the good person you thought they were.

Good people support others in their dreams. They encourage, they uplift, and they believe in you, even if your dream seems out of reach to others.

They understand that dreams are delicate and deserve to be treated with respect.

If someone is dismissive of your dreams, it’s not just a reflection of their belief in your capabilities, but also an insight into their character.

7) They gossip about others

Gossip can seem like harmless chit-chat. But when someone constantly gossips about others, it can be a non-obvious sign that they’re not really a good person.

Here’s the thing – gossiping is a breach of trust. It involves sharing someone else’s private information without their permission.

And if they’re willing to do it to others, who’s to say they won’t do it to you?

Good people understand the importance of trust and respect in relationships.

They don’t spread rumors or share private information about others. Instead, they maintain confidentiality and respect each person’s privacy.

If you find that someone is constantly gossiping about others, it might be time to rethink their role in your life.

After all, you deserve to be around people who value trust and respect as much as you do.

8) They only care about themselves

At the heart of it all, the most telling sign that someone isn’t truly a good person is when they only care about themselves.

Self-centeredness is a clear indication of someone who lacks the basic traits of empathy, kindness, and respect for others.

Good people care about others. They show genuine interest in other people’s lives and well-being.

They’re not only focused on their own needs and wants, but also on how they can contribute positively to the lives of those around them.

If someone exhibits a pattern of self-centered behavior, take it as a clear warning sign.

Final thoughts: It’s all about character

Navigating the complexities of human behavior is no simple task. People are unique, shaped by a myriad of experiences and influences.

Yet, beneath this tapestry of individuality, certain character traits underscore the essence of a good person.

Among them are empathy, honesty, respect, and kindness.

These traits, however, might not always be obvious at first glance.

That’s why looking out for the non-obvious signs we’ve discussed is so important.

As Mark Twain wisely said, “The best way to cheer yourself up is to try to cheer somebody else up.”

Stay vigilant. Keep an eye out for these subtle signs.

They can save you from potential heartache and guide you towards people who truly value and respect you.

Continue to cultivate your personal brand with authenticity and self-awareness.

Surround yourself with people who uplift you and encourage your growth. After all, we are often a reflection of those we choose to share our lives with.

Picture of Ryan Takeda

Ryan Takeda

Based in Sydney, Australia, Ryan Takeda believes that a strong personal brand starts with a strong sense of self. He doesn’t believe in surface-level branding—real impact comes from knowing who you are and owning it. His writing cuts through the noise, helping people sharpen their mindset, build better relationships, and present themselves with clarity, authenticity, and purpose.

TRENDING AROUND THE WEB

10 behaviors that make a person appear soft and easy to manipulate, according to psychology

10 behaviors that make a person appear soft and easy to manipulate, according to psychology

Global English Editing

4 zodiac signs who age gracefully and become even more attractive

4 zodiac signs who age gracefully and become even more attractive

Parent From Heart

8 simple ways to rewire your brain for success in 2025, says psychology

8 simple ways to rewire your brain for success in 2025, says psychology

The Blog Herald

Women who grow more graceful with age usually adopt these 8 self-care practices

Women who grow more graceful with age usually adopt these 8 self-care practices

Global English Editing

10 signs that you’re smarter than you think (backed by psychology)

10 signs that you’re smarter than you think (backed by psychology)

Global English Editing

7 subtle behaviors that will make you instantly more attractive, says psychology

7 subtle behaviors that will make you instantly more attractive, says psychology

Global English Editing

Subscribe to receive our latest articles!

Get updates on the latest posts and more from Personal Branding Blog straight to your inbox.