Category: Positioning

Personal BrandingPositioningReputation ManagementSuccess Strategies

How to Not Ruin Your Personal Brand at Holiday Parties

With the holidays approaching fast, it’s about that time when you’ll receive an invite to the office holiday party. Although they’re supposed to be about fun and celebration, it’s no wonder many people dread attending. One misstep can make you the talk of the office for months to come.

Rules of thumb to attend an…
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NetworkingPersonal BrandingPositioningReputation Management

What’s Your Personal Brand’s Irresistibility Factor?

Let’s face it, all irresistible brands are hugely attractive and always get top marks across the board, right? More than ever, it makes sense – particularly for students right now – to get to work on enhancing their irresistibility factor in order to show up and stand out in this over-crowded and over-saturated environment. Of …

Brand Yourself AsPersonal BrandingPositioning

A Cup of Coffee to the Stars

I had the good luck (or was it fate?) of touching base with Debra Silverman, well known among celebrities and corporate gurus for her unique psychological-spiritual model for self help.

With clinical psychology degrees and advanced mental health credentials from Antioch, Harvard and York Universities, Debra has blended psychology, metaphysical disciplines, and astrology to become …

NetworkingPersonal BrandingPositioningReputation ManagementSocial Media

The Entrepreneur’s LinkedIn Profile

LinkedIn is an incredibly valuable resource for entrepreneurs. This is intended to be the first of a series on how entrepreneurs can build their brand on LinkedIn.

Summary

The “summary” section of your LinkedIn profile is the default first item someone sees when they view your profile. This is where you should make your grand …