Category: News

Elmwood, a renowned design consulting firm, has successfully crafted the visual identity for Opill – America’s first over-the-counter birth control pill, a pivotal breakthrough in the US healthcare system. A brainchild of the forward-thinking pharmaceutical brand, Eukarya Health, Opill stands as a leap forward for women’s healthcare accessibility.

The design celebrates female autonomy and empowerment, …

Denver’s acclaimed restaurant, Brutø, has undergone a sustainable redesign thanks to Wunder Werkz. Displaying a fresh earthy aesthetic, the restaurant reflects its eco-conscious principles not only through its food offerings but now through its design elements as well. The menu, crafted by renowned Chef Kelly Whitaker, emphasizes local, sustainable ingredients; while a new butcher counter …

Paula Scher, an acclaimed graphic artist known for reshaping modern brand enhancement, recently appeared on the DesignThinkers Podcast. Scher has revolutionized the design industry, creating iconic logos for multinational corporations, continuously pushing the boundaries of design.

Since joining Pentagram in 1991, Scher has been involved in major brand transformations for institutions like The Public Theatre …

Collective Publicity, a recognised PR firm affiliated with Dropout, has expanded its team by hiring experienced Nicole Dukoff as Associate Director. This is a significant growth step since the company’s inception in September 2023 by Founder and CEO, Colleen Kilpatrick.

Having successfully built a reputable firm, Kilpatrick views Dukoff’s addition as a boost to the …

Former WEEI executive Joseph Zarbano has joined the Boston PR agency Regan Communications Group as their Senior VP/Strategic Partnerships. Charismatic and knowledgeable, Zarbano will leverage his 14-year experience from WEEI to foster strategic partnerships and amplify the agency’s client services.

At WEEI, he donned the hat of Chief Programming Executive, overseeing the Boston Red Sox …

The world is currently witnessing an immense technological disruption in the media industry, thanks to advancements in computer processing, data transmission, artificial intelligence (AI), and 3D video technology. AI is making tailoring content delivery and analytics possible while 3D videos are leveling up the visual experience. The boon does come with challenges though, including potential …

WHVACR, a nonprofit championing women in the Heating, Ventilation, Air Conditioning, and Refrigeration fields, are making significant strides to improve diversity and inclusion in these traditionally male-dominated industries. By combating stereotypes and working towards equity, they are supporting the progression of women in trade skill jobs.

Through a strategic collaboration with an internationally recognized firm …

Women in HVACR, a non-profit advocating for women’s roles in heating, ventilation, air conditioning and refrigeration, has announced a partnership with Ripley PR. The move is aimed at promoting gender parity in a sector typically dominated by men.

The partnership reflects a commitment to providing resources and support for women in the industry. The combined …

Colleen Kilpatrick’s Collective Publicity has recently transitioned from a solo venture to a collaborative one. It has announced Nicole Dukoff as the new associate director, adding her diverse skills and wealth of experience from previous stints at prominent PR firms.

Dukoff will leverage these skills to advance the goals of Collective Publicity, overseeing client management, …

Recent data analysis by Samba TV suggests that Snapchat is substantially influencing entertainment marketing, potentially boosting interest in new TV shows and films by an impressive 84%. The pivotal role played by social media platforms, such as Snapchat, in shaping audience engagement with entertainment content is becoming undeniably significant.

Using Snapchat to promote new media …