Personal Branding Toolkit – Part 4: Cover Letters
Originally published in 2008. Updated in 2025 as part of the Personal Branding Blog relaunch under Brown Brothers Media.
This post is the last of a four-part series dedicated to your personal branding toolkit. A toolkit is a set of marketing materials that represents your brand and supports your career goals.
Your personal branding toolkit…
Personal Branding Toolkit – Part 3: Resumes
Originally published in 2008. Updated in 2025 as part of the Personal Branding Blog relaunch under Brown Brothers Media.
This is the third post in the Personal Branding Toolkit series. In Part 1, we covered business cards. In Part 2, we discussed portfolios. Now, let’s look at how to make your resume an extension of …
Personal Branding Toolkit – Part 2: Portfolios
Originally published in 2008. Updated in 2025 as part of the Personal Branding Blog relaunch under Brown Brothers Media.
Today’s post is the second in a series of blog posts dedicated to your personal branding toolkit. A toolkit is a compilation of marketing materials used to help sell yourself, your business or both. It’s how …
The Nirvana of Personal Branding is to Become Indispensable
Originally published in 2008. Updated in 2025 as part of the Personal Branding Blog relaunch under Brown Brothers Media.
Are you indispensable?
That’s right, if you become indispensable, you will not be subject to a firing or replacement.
This is the most challenging personal branding goal. It’s lofty but wouldn’t you like to have that …