Author: William Arruda

Motivational Speaker and Virtual Keynote Speaker, Bestselling Author, Personal Branding Pioneer, CEO (Chief Encouragement Officer) at Reach. Cofounder of CareerBlast.TV, Helping professionals succeed by being themselves.
360 feedback
Relationships & Personal Growth

Amp Up Your Career and Personal Brand with 360 Feedback

By Personal Branding Pioneer, William Arruda

Informal feedback is diminishing in the new world of work now that we’re spending a lot of our time connecting with our colleagues online. That makes actively seeking feedback more crucial than ever for growing your career and strengthening your personal brand. Tools like 360Reach Personal Brand Survey (disclosure: …

how to define your personal brand
Relationships & Personal Growth

Link Your Values to Grow Your Personal Brand

From personal branding pioneer, William Arruda.

The first step in the personal branding process is all about self-awareness. Being self-reflective helps you get clear about your personal brand. There are six personal brand drivers on which to focus: values, passions, superpowers, differentiators, purpose, and goals. Together, these drivers help you define your unique promise of …