Adaptable strategies reshape the SEO landscape
Last year, the Search Engine Optimization (SEO) sector shifted drastically, challenged by macro environments, AI advancements, and continuous algorithm updates. This volatility encouraged firms to rethink digital strategies and adopt more adaptable SEO methods. Continuous learning and agility are now priorities in SEO practices, meaning strategies are consistently adjusted based on search engine trends, user …
EQT Corp plans sale of remaining Northern Marcellus stake
In an effort to alleviate financial pressures, Appalachian gas production giant EQT Corp. has announced plans to sell the remaining 60% stake in its non-operated Northern Marcellus assets. This decision comes in the wake of financial strain caused by the recent acquisition of Pittsburgh-based firm, Equitrans Midstream.
The integration of Equitrans Midstream has led to …
Charli XCX’s album branding strategy garners high praise
High praise has been given by the co-founder of Ragged Edge to the branding strategy of Charli XCX’s recent album for its potential to revolutionize traditional methods. This strategy effectively encapsulates a particular era while staying engaging for modern audiences. By boldly reflecting elements of pop culture throughout the album, Charli XCX heralds a new, …
How to Cut Costs in an eCommerce Business
Running an eCommerce business can be challenging, especially if you’re trying to maximize profitability over the long term. One path to greater profitability is reducing expenses and generating more revenue. What are the best strategies to cut costs without impacting the quality of your services or your internal processes?
Rely on Fulfillment CentersOutsourcing your …
Adapting SEO strategies for 2024’s digital landscape
The Search Engine Optimization (SEO) world of 2024 poses unique challenges and presents new opportunities. With the rise of different search engines such as China’s own, which require a more sensitive approach, SEO strategies need to be tailored to suit changes.
Understanding the intricacies of each engine’s algorithms and catering to their user demographics is …
Mastering SEO strategies in the Chinese market
SEO plays a significant role for businesses aiming to crack the Chinese market via Google and Baidu. Staying up-to-date with ever-changing algorithms and trends helps businesses maintain competitiveness. By effectively utilizing SEO, you can improve your visibility and user experience, promoting brand loyalty in the process.
Google and Baidu both employ key SEO strategies, including …
Google analyst highlights SEO challenges due to soft 404 errors
Google analyst Gary Illyes has recently underscored two key issues that affect web crawling and SEO: soft 404 errors and related “crypto” mistakes. If not addressed, these can substantially hinder SEO strategies.
Soft 404 errors are essentially the misdirection of nonexistent web pages to a ‘200 OK’ status page. This confuses search engines and may …
New York SEO expert discusses latest trends on Earned Media Podcast
The Earned Media Podcast recently hosted a distinguished New York-based SEO specialist, garnering insightful discussions on the latest SEO trends, adaptable strategies, and notable industry insights. The conversation encompassed a diverse range of topics like keyword research, link building, quality content creation, and the escalating importance of mobile SEO and user-friendly website designs.
Tackling Google’s …
Boosting website visibility through strategic internal linking
Understanding the importance of internal linking in enhancing Search Engine Optimization (SEO) practices can be the key to improving your website’s visibility. This often overlooked aspect of SEO is a vital tool that enhances site navigation, distributes page authority, and improves user experience, eventually driving more organic traffic to your site.
Indeed, strategic internal linking …
LinkDaddy expands Cloud Authority Backlink service
LinkDaddy, a premier SEO and Backlink firm, has added exciting additions to its Cloud Authority suite. It now includes more cloud storage platforms, thus increasing its key providers to 15 for its Cloud Authority Backlink Service. This addition is an integral part of LinkDaddy’s commitment to consistent and beneficial service expansion.
The company offers three …