Influencer Marketing Takes Center Stage at Cannes Lions 2023
Cannes Lions, the prestigious international festival celebrating creativity in advertising and marketing, has always been a platform for industry leaders to showcase their latest campaigns, strategies, and insights. Over the years, the festival has witnessed the rise of media giants and the transformation of the advertising landscape. However, this year, a new phenomenon has taken …
Embracing the Future of Networking: 10 Tips for Effective Virtual Events
There can be no substitute for in-person networking. However, many small business owners or solo entrepreneurs can’t justify the time and money it takes to travel across the country for conferences every few months. Even for well-established influencers, conferences can take time away from running the business they hope to promote, so how will this …
Personal Brand Vs. Business Brand: 4 Key Differences
Most people are unable to figure out the core differences between a personal brand vs. business brand. Yes, your personal brand and business brand might carry a lot of similarities, but they have to be approached differently. Remember, when you engage with the public, your brand can be a valuable tool to get your point …
The Funniest Linkedin Profile I’ve Ever Read
I’m always amazed at some of the stuff that people post on the web. If you are in the mood for a good laugh read this guy’s funny Linkedin profile. It is far and away the funniest profile I’ve ever read on any social network. Period.
While this is incredibly funny, it’s more an …
How Can Lawsuits Hurt A Personal Brand?
The king of Epirus waged warfare against the Roman Empire at Asculum in Apulia in the year 279 B.C. Somewhat surprisingly, the king’s forces prevailed against the awesome might of Rome but suffered such grievous losses that victory still looked a lot like defeat. That king’s name was Pyrrhus, and it’s from his name that …
5 Creative Communities That Can Help You Level Up Your Skills
Fertilizer is to plants what community is to creative professionals. With enough time, water, and sunlight, they grow themselves. But sprinkle on some peer feedback and support, and they grow faster and bigger than ever.
Not long ago, finding that community was no easy task. To spot one that specialized in your medium, you had …
Use Microblogging to Promote Your Personal Brand
Bite-sized content or microblogging is becoming more popular with online audiences on both mobile and computer devices. Creating unique and eye-catching images opens the door for converting leads into sales and growing your social networks with organic methods.
Which platforms work the best for microblogging posts? After conducting the right target market research to learn …
Do You Embrace Change?
It was astonishing to learn that a previously successful speaker could not easily transition to the newer way of doing business. Ironically, the newer way includes being social online, and we all know that is no longer new. You can guess he is rapidly moving backward and doesn’t know what to do.
“Recognizing a problem …
Develop Leadership Capability by Taking Responsibility
Have you ever been in meetings where someone backs away by essentially saying ‘that’s not my job’ although it is? Taking responsibility for areas related to your job is essential for maintaining credibility. At the very least, offer to make an introduction to the person in charge. When you wish to advance your career or …
When the Grass Seems Greener
Life sometimes feels too stressful and serious. The pressure we put on ourselves, in addition to that of partners, management, and employers, will add considerable stress.
One good remedy is to call a good friend who understands the situation and can provide sound suggestions. With nearby friends, arrange to meet on occasion for lunch or …