
Attract a Larger Brand Following With Mobile Marketing
In order to speak to your target market your personal brand needs to be active on social media in all places where they are engaging. Mobile marketing is increasingly the main vehicle behind search, watching videos, and making purchases.
By expanding into this arena your brand can tap into a much larger audience in your …

Should You Promote Your Personal Brand With Snapchat?
When building a personal brand mobile marketing is key to increased visibility online. To achieve this it’s not only important to create compelling visual content that attracts an audience, but to also tailor them for your niche. There is still a large number of younger users who use the popular social network, Snapchat, and advertising …
5 Mobile Applications for Savvy Job Seekers
As of last year, 77 percent of job seekers have used mobile applications in their search. These mobile apps allow them to keep track of their resume, prepare for interviews, store files and be responsive to hiring managers and recruiters. About 36 percent of job seekers use these apps to react to new job postings …
iPhone Applications For Personal Branding
It fascinates me how powerful information is and how much we have to consume each day to remain current. In fact, if I didn’t peruse the live feed on Facebook a week or so ago (I saw Brian Solis commenting on Jeremiah Owyang’s app), I would be late with this post and might have missed …