The Future of Your Brand
A marketer’s role is to develop a client’s brand and highlight what makes them stand out. When it comes to your brand, the same idea applies.
How can you stand out in a crowded field of marketers? You need an action plan for the future of your brand.
You can establish a strong network — … Read the Rest →
The Interview Focus Is on Future, Not Past
Until about 1990, the conventional thinking was that if you did your job satisfactorily, you would keep it for many years to come. Several of my friends were AT&T employees in those days, and many of them had had seniority for one or two decades. So it seemed like they had it made and that … Read the Rest →