
Your Personal, Authoritative Brand
The Covid-19 health and economic crisis have undoubtedly touched millions of people throughout the globe in various personal brand ways. People have lost their jobs or had their professional life badly impacted.
Likewise, …
Find Your Dream Job? Develop Rare and Valuable Skills!
What does it really mean to find one’s “dream job” or one’s “dream school” or dream anything? I would like to explore this topic for the sake of redefining dreams as they relate to our career choices and to consider how managing our notion of dreams correspond to ones happiness. Dreams are by definition a …
Do Others View You As An Expert In Your Field?
Does your personal brand lead others to view you as an expert in your field? Expertise is the foundation of lasting and successful personal brands. Charisma and style may be great, but unless your personal brand accurately communicates your expertise, your career won’t achieve its full potential.
Perception equals reality; your expertise must be genuine …