21 Great Examples of Brand Essence
Brand essence is an integral part of any successful company. It helps to create a distinct identity and draw customers in. It’s the underlying message and emotion behind a brand and is used to define its core values.
In this LONG guide, we’ll explore 21 powerful examples of brand essence. We will discuss big names …
3 Tips For Creating a Strong Personal Brand
A strong personal brand isn’t just for renowned authors or famous celebrities. It can also be a powerful tool for individuals working normal careers. This is particularly true in the modern, business landscape where personalization has become a key to success.
A personal brand can help build trust with clients. It can single you out …
11 Steps to Take When Changing Your Brand
These answers are provided by the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most successful young entrepreneurs. YEC members represent nearly every industry, generate billions of dollars in revenue each year and have created tens …
These 13 Skills Will Improve Your Branding Efforts
The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free …
Self Publishing Your First Branded Book is Easier Than You Think
Establishing a trusted personal brand starts with great content. Writing about your expertise is more possible than ever with a self published book. While traditional publishing is still a good option you, as an author, do not have the availability of marketing your own work.
A personal brand’s reputation online is built through a strong …
10 Unusual Branding Tips That Experts Swear By
The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow …
Avoid Ruining Your Personal Image
When you feel disappointed, you feel let down because your expectations failed to be met. Little children at times express their reactions to disappointment by crying; adults deal with disappointment more maturely—through logic. Regardless of your age, though, disappointment evokes strong emotions.
Those in job transition have a heightened sense of awareness of such emotional …
The Affect of Social Media Conversations on Search Engine Ranking
Search engine algorithms have changed quite a bit over just the last few years, and many brands may have seen a change in their website visibility as a result. Social signals are a growing influence, which is mainly dictated by conversations on tweets and posts. This new method of communication has no doubt transformed the …
Social Networking Is Often Not Understood
Disclaimer: Social networking is not a substitute for attending social events, talking with others on the phone, or having lunch with someone.
To me there is no question of the growing importance of social networking for people in transition who are looking for their next career stop. However, for many middle-aged people, social networking may …
Your Brand: Do You Know What It Is?
If you’re in transition and want to be found among the many people looking for work, you must stand out. How can you increase your chances of being called in for an interview if you cannot be picked out from the crowd? The answer is in your brand. Why do people ask for a Coke …