Category: Corporate Branding

Brand Yourself AsCorporate BrandingEmployer BrandingSocial Media

Does Facebook Subscribe Help or Hurt Your C-Level Branding?

Facebook Subscribe for startup C-level executives: good idea or bad idea? Why?

The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only nonprofit organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual mentorship program that helps millions of entrepreneurs start …

Corporate BrandingMedia BrandingRelationship NetworkingReputation Management

Personal Branding and Gaffes: Lessons from a Political Consultant

As the presidential campaign wraps up I wanted to talk to a political consultant, someone who is constantly thinking about how to manage the personal brand of politicians.

As managing director for SKDKnickerbocker, Stefan Friedman does crisis communications and brand building for corporations, non-profits, unions, and politicians. He also happens to live down the street …

Corporate BrandingEmployer BrandingPublic RelationsSocial Media

12 Ways to Create Interesting Company Content in a Boring Industry

What are some tips for creating really interesting company blogs even in my dry, boring old industry?

The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only nonprofit organization comprised of the world’s most promising young entrepreneurs. The YEC recently published #FixYoungAmerica: How to Rebuild Our Economy and Put Young Americans Back …

Career DevelopmentCorporate BrandingMarketing & Personal BrandingRelationship Networking

Video Tips and Ideas for Small Businesses and Brands

“It’s too expensive,” or “It’s takes too much time!” These are the reasons I usually get from people as to why they haven’t made a video about their business. And I agree—producing a video never goes as quickly as writing a blog post or a tweet. For some, just uploading a video will require a …

Brand Yourself AsCorporate BrandingRelationship Networking

Personal Brand Voice to Business Brand Voice

The importance of personal branding today cannot be stressed. It’s how you differentiate yourself from other people with the same talents and skills. It’s how you let the world hear your unique voice. It’s practically essential to any professional who hopes to survive in the current job and business market.

There comes a time, however, …

Corporate BrandingJob SearchLifestyle & Habit BuildingRelationship Networking

Replicate Dave’s Personal Branding Success!

Have you wondered how you can translate your personal brand into a new job you love? Or how to leverage your personal brand for your organization? Or perhaps how to position yourself as an expert in your field?

Dave Culter has successfully accomplished all of these things after being laid off and deciding to start-over …

Career DevelopmentCorporate BrandingMe 2.0Relationship Networking

10 Ways to Combine Your Personal and Product Brand

How can solopreneurs combine a personal brand with their company brand or product?

The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only nonprofit organization comprised of the world’s most promising young entrepreneurs. The YEC recently published #FixYoungAmerica: How to Rebuild Our Economy and Put Young Americans Back to Work (for Good), …