Your Next Employer: Larger or Smaller?
Your personal brand is, directly or indirectly, tied to your employer’s brand. Work for Google? You must be sharp and highly motivated. Work for AT&T? You must be willing to trade job security for bureaucracy and tedium. Such snap judgments may be inaccurate and unfair, but they happen every day. Once you choose your next …
Connections Drive the Better Opportunities
Magnetic Communication ties directly into the headline. Are you using all of your sensory skills to recognize your better connections for business as well as friendships? This refers to feeling good in one’s presence. There is a synergy, a higher energy level, and the added bonus of happiness when you are in communication with the …
Don’t Hate Me Because I’m a Personal Brand
You’re probably not old enough to remember the 1980’s Pantene shampoo commercial. This lovely young woman with long, thick, shiny hair looks you in the eye, and with abundant self-esteem few will ever enjoy, she purrs: “Don’t hate me because I’m beautiful.”
She then tells the truth about her hair. It’s dry with split ends …
Seven Ways to Drive Your Ideas Upward
Being able to influence upwards allows your ideas to be heard and implemented. This directly enhances your value because you are the owner of that idea. Yet how do you break through the layers of bureaucracy to find advocates for your ideas? Diane McGarry, Xerox’s former Chief Marketing Officer, says,
Success at a big company …
Personal Branding Weekly – 17 June 2013
Today kicks off Small Business Week! I’m grateful to have opened my business nine years ago and have always looked back. It’s been an adventure of a lifetime! So, I’ve never understood the saying “and, I’ve never looked back” except to express that you jumped into something and just fully immersed yourself in the present.…
10 Traits of Great Leadership Figures
When hiring companies come to our executive recruiters in order to find them a great sales or marketing employee, leadership is always a quality that our clients ask for. Though, for the job seeker, to best be able to give the hiring company what they want, they need to be able to define leadership.
Therefore, …
Use Humor Safely During Your Next Talk
Many people advise new speakers to avoid using humor during their talks.
“It’s not a safe subject,” they say. “It will almost certainly backfire, and you could cause yourself a lot of trouble.”
Sure, if you have all the self-awareness of Michael Scott in a coma, yes, it will backfire. If you’ve been told to …
How to Pose Interview Questions You Should Never Ask?
Hiring managers and HR pros will often close out a job interview by asking an applicant if her or she has any questions themselves. This is a great way to learn about the company’s expectations and the job but it can open a Pandora’s box of potential landmines if you’re not careful. Remember, you’re being …
Don’t Pave the Cow Paths
One of my favorite lines from a book I read many years ago is about cows. Well, not literally about cows, but uses a metaphor about a perception of cows. The perception is that cows will do the same thing over and over again because well … they will. They’ll follow the same trail to …
A Presentation that Reflects Positively on Your Personal Brand
Knowing how to deliver a good presentation is an important skill for everyone, whether they’re still students or the leaders of an organization. The knowledge that an individual possesses doesn’t make a difference if they don’t know how to convey those thoughts concisely. If you are a small business owner, having a superior product is …